VML & Ogilvy | Social Strategy Lead, Japan

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. The Role You will be a key social and influencer strategist. A strategist who lives inside platforms, reads culture in real time, and translates signals into ideas that move both the brand and the business. You will shape social and influencer strategies for always-on programs and integrated campaigns across Instagram, X, TikTok, LINE, YouTube and emerging platforms. You will connect organic, paid, owned and earned media into one cohesive ecosystem while ensuring strategies remain insight-led, platform-native and aligned with broader business and marketing objectives. You will work closely with clients, creative, production, media, analytics and external partners to translate strategy into execution, ensuring every piece of work delivers measurable business impact. You will use social tools, AI, and data to build smarter workflows, stronger insights and faster delivery. This role suits someone who is strategic, hands-on, commercially minded and passionate about helping brands grow through social and influencer marketing. You will be expected to take ownership of strategic workstreams and lead projects

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. We are looking for a Creative Director to lead creative strategy and execution for key clients across Beauty, Feminine Care, and Tech. This role requires strong conceptual leadership and excellent craft standards, with the ability to drive performance in social media and content ecosystems, alongside data- and AI-enabled marketing approaches. You will shape integrated campaigns from idea to delivery, guide multidisciplinary teams, and build trusted client relationships through clear storytelling and confident presentations in both Japanese and English. You will also bring a sharp understanding of consumer insight, particularly in categories where empathy and nuance materially improve creative relevance and effectiveness. What You'll Do Lead the development and execution of creative strategies and concepts for clients across Beauty, Feminine Care, and Tech Take ownership of creative leadership for a major Feminine Care business, leveraging strong TVC production experience and production control capability Drive innovative ideation across PR, activation, digital, and commerce Lead creative work across s

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. The Role You are the heartbeat of WPP Content Studio. A digital-first, social-native creator who thrives at the intersection of culture, content, and technology. You don’t just make content—you shape conversations. You can think strategically, ideate fearlessly, and execute flawlessly across digital platforms, owned channels, and paid media. You know how to connect creativity with performance, and you’re not afraid to experiment, adapt, and push boundaries. You have a start-up mindset—curious, proactive, and hungry to learn. You’re fluent in the language of pop culture, native to social media, and just as comfortable in a brainstorm as you are presenting ideas to clients. And you’re excited about the future: you embrace AI as a tool to work faster, smarter, and bolder. Key Responsibilities Partner with Strategy, Creative, and Business teams to crack briefs with insight-driven, platform-smart ideas. Conceive, create, and deploy organic and paid content/ad across digital touchpoints: social platforms (Instagram, TikTok, YouTube, X, Line, Amazon, Pinterest, Websites, etc). Translate brand goals in

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. JOB OVERVIEW: As a Creative Director at VOJ, you are a pivotal leader responsible for inspiring, overseeing, and ultimately delivering brilliant creative products for our major brand clients. You are the driving force behind campaigns that not only meet business objectives but also make our clients and their brands famous, all while upholding the high creative standards of VOJ. You are the manager, the inspirer, the overseer, and the accountable party for the creative output, ensuring every piece of work is as brilliant as possible and contributes to client success and our agency's legacy. Key RESPONSIBILITIES: Strategic Client Understanding: Deeply immerse yourself in understanding clients' business challenges and opportunities to ensure creative solutions are strategically aligned and impactful. Brief Development & Scrutiny: Critically question and refine creative briefs, ensuring they are unique, strategically sound, and directly linked to business objectives. If discrepancies arise, you will lead the process to correct them, then effectively communicate and inspire your teams with a clear, com

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. 職務概要 コカ・コーラ社を担当するチームにおいて、日々のクライアント対応を担う重要な役割です。社内外のクリエイティブ、戦略、メディア、ソーシャル、デジタル、ショッパーなどの専門チームと密に連携しながら、TVCM、イベント、デジタル、ソーシャル、店頭など多様なタッチポイントを統合したマーケティングキャンペーンの企画・開発・制作をリードしていただきます。世界広告最大手のWPPグループに属するVML & Ogilvy Japanの一員として、クライアントの信頼されるパートナーとなり、ビジネスの成功に貢献することが期待されます。 必要なスキル・経験 総合広告代理店での５年以上の実務経験、または同等のクライアントサービス領域での実務経験 マス広告、オフライン、デジタルなど多様なタッチポイントを織り交ぜた広告ソリューションに携わった経験 クライアントやパートナー企業を含め複数の関係者を巻き込み、プロジェクトを成功に導いた経験 優れたコミュニケーション能力、プレゼンテーション能力 ４年制大学卒業以上 ビジネスレベルの英語力（尚可） 複数人数からなるチームマネジメント経験（尚可） 求める人物像 クライアントのニーズを深く理解し、その実現に全力を尽くす 高い当事者意識を持ち、自発的に業務を推進できる 臆することなくクライアントに戦略的な提案を行い、議論を深めることができる 社内外の関係者と良好なコミュニケーションを図り、円滑な業務遂行を推進できる 新しいツール（AIや新しいプロセス）に柔軟に対応し、それらを活用して新たな広告プロセスを構築する意欲がある 主な職務 戦略的リーダーシップ ストラテジストと連携し、洞察に満ちたブランド戦略やコミュニケーション戦略の立案を推進する。 クライアントやストラテジストと共に、ビジネス目標に沿った精度の高いクリエイティブブリーフを共創し、End to Endで推進する。 ストラテジストならびにコネクションプランナーと連携し、キャンペーン全体における消費者ジャーニー、各ファネル・チャネルの役割、コネクションポイントを定義し、コミュニケーションプランの策定を主導する。 クリエイティビティ クリエイティブチームと連携し、インパクトのある革新的なアイデアの創出を推進する。 優れたクリエイティブアイデアを擁護し、各タッチポイントで最高の水準で実行されるよう導く。 大胆なアイデアが生まれやすい環境作りを支援する。 クライアントおよび外部パートナーとの関係構築 日々のクライアント担当者やシニアステークホルダーと、信頼に基づいた強固な

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise. Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow. For more information, visit WPP.com. JOB Title: Senior Account Executive JOB OVERVIEW: Studio X IntegrationチームのSenior Account Executiveとして、日本コカ・コーラ社を担当し、統合マーケティングソリューションの日常的な進行管理、クライアント対応、および各種キャンペーンの実行支援を担います。マス広告、デジタル、SNS、リアルイベント、動的コンテンツ制作など、多岐にわたるチャネルを網羅するプロジェクトにおいて、戦略立案から実行・納品・検証に至る一連のプロセスで社内外のコミュニケーションを促進する機能を担って頂きます。WPPグループのVML & Ogilvy Japanのメンバーとして、WPPの専門性を有する各組織と外部パートナーと連携し、日本のマーケットにおけるコカ・コーラ社の多様な飲料ブランドの成長に貢献していただきます。 Key RESPONSIBILITIES: アカウントマネジメント 日常的なクライアント対応:Account DirectorやIntegration Leadと連携し担当ブランド／チャーターにおけるクライアントの窓口として、チームへタイムリーに必要情報を伝達しプロジェクトを円滑に進める。 案件管理：クライアントのBriefingおよび依頼内容を正確に把握し、関係するプロジェクトメンバーと緊密に連携しながら、プロジェクトの進行・実行を管理する。 会議運営と報告: クライアントとのミーティング後に、正確なレポート（議事録／アクションアイテム）を作成し、関係者へ共有する。 予算・スケジュール管理: プロジェクトの計画（スコープ、スケジュール、予算、発注、請求業務、体制）の策定を補助し、進行状況をトラッキングして納品まで確実に管理する。 定期レポーティング: プロジェクトの進行状況や課題を整理し、クライアントおよび社内チームへ定期的に共有を行う。 プロジェクト＆キャンペーンの実行・進行管理 WPP統合チームの進行管理: Account DirectorやIntegration Leadと連携し、マス広告、デジタル、SNS、イベントにわたる統合キャンペーンのプロジェクト計画（体制・工程・予算）の実行・管理のサポートを行う。 社内・社外専門チームとの連携: Creative、Production、Media、データ分析など、WPPグループ内の専門組織と円滑に連携し、プロジェクトの進行をサポートする クオリティコントロール : 制作物（画像、動画、コピー等）がコカ・コー