Product Marketing Specialist Jobs

Product Marketing & Adoption Senior Manager — McLean, VA. Apply via Workday.

Who we are About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career. About the team Our Product Marketing team’s mission is to generate customer insights that inform Stripe’s product strategy, and lead go-to-market for our suite of products. Product Marketing is a highly cross-functional role at Stripe, partnering closely with Product and Engineering, Sales, Partnerships, Demand Generation and Campaigns to name a few. Different from many other Product Marketing teams, our team works across the entire product lifecycle, from helping shape the product, to driving launch and commercialization, to growing product adoption post-launch. We also drive both self-serve and sales-sold marketing efforts. What you’ll do We’re seeking a product marketer to drive the end-to-end GTM strategy and execution for Payments products. As a Product Marketing Manager, you will shape the product roadmap, evolve messaging and positioning, create differentiated content for events and presentations, support product launches, and enable sales. Reporting to the Global Payments PMM Lead, you’ll partner with product and sales teams to drive awareness and adoption in a rapidly evolving market. Responsibilities Work closely with produc

ABOUT BASETEN Baseten powers mission-critical inference for the world's most dynamic AI companies, like Cursor, Notion, OpenEvidence, Abridge, Clay, Gamma and Writer. By uniting applied AI research, flexible infrastructure, and seamless developer tooling, we enable companies operating at the frontier of AI to bring cutting-edge models into production. We're growing quickly and recently raised our $1.5B Series F , led by Altimeter Capital, Conviction Partners, and Spark Capital. Join us and help build the platform engineers turn to to ship AI products. THE ROLE: We are seeking an experienced Product Marketing Manager with a strong background in engaging developer audiences and delivering impactful go-to-market programs for native AI and enterprise companies. This role requires someone who is both technically savvy and strategic, with a proven track record of crafting compelling product narratives and building marketing assets that resonate with technical decision-makers. This role is specifically focused on our Model API product offering at Baseten. If you’re passionate about AI infrastructure, developer engagement, and simplifying complex technologies for real-world adoption, we want to hear from you. RESPONSIBILITIES: Positioning & Messaging: Develop clear and differentiated messaging that articulates the value of Baseten’s inference platform to developers and enterprise customers. Narrative Development: Shape how the market thinks about closed-to-open weights models and what matters most when building inference. Go-to-Market Strategy: Own the launch process for new features and products, collaborating closely with product, engineering, sales, and growth teams. Content Development: Create high-quality marketing assets, including white papers, technical blogs, demos, and customer case studies. Sales Enablement: Build resources and programs that empower our sales teams to effectively communicate Baseten’s capabilities and benefits. Market Insights: Understand the

Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence. This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk. Staff Product Marketing Launch Operations Manager In this position, you’ll take our most strategic product releases through the go-to-market (GTM) lifecycle at one of the fastest-growing SaaS companies in the world—from ideation to adoption. The ideal candidate is a seasoned professional in the GTM launch process for newly developed products, features, and solutions. You thrive on implementing new processes and leading cross-functional teams towards a common goal with data-driven insights. You naturally pivot between strategic objectives and project tactics with clear communication to achieve alignment. The ideal candidate has a track record of excellence in launch and post-launch execution, elevating their teams, and thriving in a fast-paced environment. Responsibilities: GTM Launch Readiness: Successfully lead GTM (Marketing, Enablement, Product) teams through key launch readiness milestones. Manage stakeholder alignment, timely program execution, and leadership reporting. GTM Strategy & Governance (before and after launch): Evolve Okta’s launch process by streamlining process efficiencies, evolving standardized playbooks, and developing relationships with key executive and senior leadership stakeholders. Performance Reporting: Support GTM Launch Ops & Strategy team to successfully review and drive growth through data-driven launch insights. Provide key recommendations to optimize incremental launch marketing strategy, and suppor

Product Marketing Manager, Data Center — San Jose, CA. Apply via Workday.

ABOUT BASETEN Baseten powers mission-critical inference for the world's most dynamic AI companies, like Cursor, Notion, OpenEvidence, Abridge, Clay, Gamma and Writer. By uniting applied AI research, flexible infrastructure, and seamless developer tooling, we enable companies operating at the frontier of AI to bring cutting-edge models into production. We're growing quickly and recently raised our $1.5B Series F , led by Altimeter Capital, Conviction Partners, and Spark Capital. Join us and help build the platform engineers turn to to ship AI products. ROLE We are seeking an experienced Product Marketing Manager with a strong background in engaging developer audiences and delivering impactful go-to-market programs for native AI and enterprise companies. This role requires someone who is both technically savvy and strategic, with a proven track record of crafting compelling product narratives and building marketing assets that resonate with technical decision-makers. This role is specifically focused on our post-training offerings at Baseten. We’re looking for someone who has experience in and is ready to learn more about all things post-training. If you’re passionate about AI infrastructure, post-training, developer engagement, and simplifying complex technologies for real-world adoption, we want to hear from you. RESPONSIBILITIES Positioning & Messaging: Develop clear and differentiated messaging that articulates the value of Baseten’s inference platform to developers and enterprise customers. Narrative Development: Shape how the market thinks about closed-to-open weights models and post-training ROI. Go-to-Market Strategy: Own the launch process for new features and products, collaborating closely with product, engineering, sales, and growth teams. Content Development: Create high-quality marketing assets, including white papers, technical blogs, demos, and customer case studies. Sales Enablement: Build resources and programs that empower our sales teams to eff

Product Marketing Manager-Fixed DXR — 2 Locations. Apply via Workday.

At Secureframe , we are not just a company; we are at the forefront of revolutionizing cybersecurity compliance. Recognized as one of the industry's most innovative and trusted providers, Secureframe has consistently received accolades for our advanced technology solutions and commitment to excellence. With a robust portfolio of products that safeguard thousands of businesses worldwide, we have been featured in major publications such as Forbes’ next billion dollar startups , TechCrunch, and The Wall Street Journal for our transformative impact on the way companies achieve and maintain compliance standards. As we continue to grow, our mission remains clear: to provide seamless, secure solutions that enable businesses to focus on what they do best. Joining Secureframe means becoming part of a team dedicated to professional excellence and continuous learning in an environment that values creativity and forward-thinking. Secureframe is backed by top VCs including Kleiner Perkins, Accomplice, Gradient Ventures (Google’s AI Fund), BoxGroup, Village Global, and many more. About the role As a Product Marketing Manager at Secureframe, you will drive our go-to-market strategies that support our growth goals, including product launches, sales enablement, and other marketing activities. This is an execution focused role with an eye towards iteration. While creating content will be a large part of the role, it will also require close collaboration with Sales, Product Management, Partner Management, Customer Success, and all other Marketing Teams. Success in this role will require someone who is internally-motivated to learn and dive deep on the product we’re building as well as the security compliance automation market. This person will be expected to be the subject matter expert on several areas of the product while also helping to drive initiatives across the organization. This role will also be a tactical operator of our marketing activities (campaigns, emails, asset creatio

About Ramp Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $200B in annualized spend flows in and out of 70,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books. The problems are high-stakes, data-dense, and unforgiving. We hire people with high agency and high urgency. We look for slope over intercept. We care less about where you trained and more about what you’ve built. At Ramp, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome. The median Ramp customer saves 5% and grows revenue 16% in their first year – far in excess of businesses operating without Ramp. We believe every ambitious company deserves the same. If you want to build systems that directly shape how companies move and manage billions, Ramp is the place to do it. About the Role Ramp is looking for a Product Marketing Manager to help establish and scale our presence across the UK and Europe. As one of the first marketing hires dedicated to the region, you’ll play a critical role in defining how Ramp enters, positions, and grows in new markets. You’ll uncover customer, competitive, and market insights that shape our go-to-market strategy, develop messaging and positioning that resonates with local buyers, and partner closely with Product, Sales, Growth, and Marketing to drive awareness, pipeline, and adoption. This is a rare opportunity to build a regional product marketing function from the ground up, shaping everything from positioning and launches to competitive strategy and market expansion. You’ll sit within Ramp’s Enterprise & International Product Marketing team and work day-to-day alongside our GM Europe, dedicated sales team, and growth marketing lead. This role is based in London and requires someone with deep instincts for how UK businesses evaluate and purchase financial software. We’re looking

At Linear, we're building the product development system for teams and agents. AI is fundamentally changing how software gets built, and we’re shaping the tools this new era requires. Founded in 2019, Linear has become the platform of choice for more than 40,000 companies (including OpenAI, Coinbase, and Ramp) to plan, build, and ship their products. Today, our team is distributed across North America, Europe, and Australia, and we’re continuing to grow internationally. What unites us is relentless focus, fast execution, and a deep care for software craftsmanship. We’re hiring a Product Marketing Manager to help shape how Linear’s products are brought to market and understood by customers. This role sits at the intersection of Product, Engineering, Design, CX, Sales, and Marketing, and is responsible for turning technically sophisticated product work into clear narratives, strong launches, and high-quality customer-facing experiences. You’ll go deep on the product, define positioning and messaging, and drive execution across the surfaces that matter most—from in-product copy and changelogs to enablement, documentation inputs, email, and launch communications. This is a hands-on role for someone who combines product judgment, excellent writing, and strong cross-functional leadership. Location & work mode Linear is a remote-first company, with optional co-working offices in San Francisco, New York, and London. This role is open to candidates based in North America and the United Kingdom. You can work from anywhere within these regions. We value deep focus and async collaboration, with intentional moments to connect in person through team off-sites, optional co-working, and occasional travel. What you’ll do Develop positioning, messaging, and core narratives for feature releases, key launches, and strategic product narratives Partner closely with Product management, Engineering, and Design to refine how products are presented across in-product and external surfaces

At Linear, we're building the product development system for teams and agents. AI is fundamentally changing how software gets built, and we’re shaping the tools this new era requires. Founded in 2019, Linear has become the platform of choice for more than 40,000 companies (including OpenAI, Coinbase, and Ramp) to plan, build, and ship their products. Today, our team is distributed across North America, Europe, and Australia, and we’re continuing to grow internationally. What unites us is relentless focus, fast execution, and a deep care for software craftsmanship. We’re hiring a Product Marketing Manager to help shape how Linear’s products are brought to market and understood by customers. This role sits at the intersection of Product, Engineering, Design, CX, Sales, and Marketing, and is responsible for turning technically sophisticated product work into clear narratives, strong launches, and high-quality customer-facing experiences. You’ll go deep on the product, define positioning and messaging, and drive execution across the surfaces that matter most—from in-product copy and changelogs to enablement, documentation inputs, email, and launch communications. This is a hands-on role for someone who combines product judgment, excellent writing, and strong cross-functional leadership. Location & work mode Linear is a remote-first company, with optional co-working offices in San Francisco, New York, and London. This role is open to candidates based in North America and the United Kingdom. You can work from anywhere within these regions. We value deep focus and async collaboration, with intentional moments to connect in person through team off-sites, optional co-working, and occasional travel. What you’ll do Develop positioning, messaging, and core narratives for feature releases, key launches, and strategic product narratives Partner closely with Product management, Engineering, and Design to refine how products are presented across in-product and external surfaces

Replit is the agentic software creation platform that enables anyone to build applications using natural language. With millions of users worldwide, Replit is democratizing software development by removing traditional barriers to application creation. About the Role We’re looking for a Product Marketing Manager to grow Replit’s core creation products, including Design and Slides. These products already give people new ways to turn an idea into something they can see, share, and use. Your job is to help more people discover them, understand when to use them, and make them part of their regular workflow. You’ll own the connection between the product and its audiences: developing positioning grounded in customer needs, leading launches, finding channels that can drive sustained adoption, tracking the competitive landscape, and bringing market feedback back to Product. This role sits at the intersection of Product, Engineering, Growth, Brand, and Creative. It is a hands-on role for someone who can develop the strategy, write the narrative, and get the work into the market. What You'll Do Own the positioning and growth strategy for Replit’s core products, including Design and Slides. Develop audience-focused narratives, identify new use cases and channels, bring product improvements to market, and build programs that drive adoption, engagement, and conversion. Track competitors and customer needs, then translate those insights into sharper messaging, stronger go-to-market decisions, and actionable feedback for Product and Engineering. Required Skills & Experience Self-starter: You take ownership, work through ambiguity, and move from strategy to execution without waiting for a perfect brief. Audience-focused: You turn customer insight into clear positioning, relevant narratives, and campaigns built for specific audiences. Growth-minded: You find creative ways to expand adoption, test new channels and tactics, and turn successful experiments into repeatable programs.

Every day, tens of millions of people come to Roblox to explore, create, play, learn, and connect with friends in 3D immersive digital experiences– all created by our global community of developers and creators. At Roblox, we’re building the tools and platform that empower our community to bring any experience that they can imagine to life. Our vision is to reimagine the way people come together, from anywhere in the world, and on any device. We’re on a mission to connect a billion people with optimism and civility, and looking for amazing talent to help us get there. A career at Roblox means you’ll be working to shape the future of human interaction, solving unique technical challenges at scale, and helping to create safer, more civil shared experiences for everyone. Since our earliest days, Roblox’s economy has been powered by creators. Marketplace is a core engine of that economy: it helps creators distribute and monetize virtual items, helps users discover and express themselves through those items, and supports a healthy, trusted two-sided ecosystem. The Role As the Product Marketing Manager for Marketplace, you will lead the strategy, positioning, and go-to-market execution for products and policies that shape how creators create, discover, sell, and grow virtual items on Roblox. You will partner closely with Product and Engineering to help creators build thriving businesses through Marketplace while ensuring users have an intuitive, inspiring, and trusted experience. You will be a core part of defining and executing the strategy for Marketplace solutions that grow creator supply, strengthen shopper demand, improve discovery and conversion, and contribute to the growth of Roblox’s broader economy. This role is based in our San Mateo, CA office, with an expectation of working in person Tuesday through Thursday. You Will Own the Marketplace narrative, positioning, and go-to-market strategy across creator supply, shopper demand, discovery, merchandisi

The Team + The Role Software is being written faster than ever, and AI coding agents are accelerating how teams build and ship. Novus is Pendo's answer to what happens after software ships: helping fast-moving teams understand what is actually happening in their products and where to focus next. This is a new product, in a new category, for an audience Pendo has not traditionally sold to before: product engineers and application owners building AI-native software. As Lead Product Marketing Manager for Novus, you are the marketing lead and GTM owner for the product. You own the narrative, positioning, demand strategy, community presence, launch moments, and early commercial outcomes end to end. This is a 0-to-1 role for someone who can write the playbook, execute it hands-on, and drive clarity across product, sales, marketing, and leadership. This is a remote role in the US. We have offices in San Francisco, CA, Raleigh, NC, or New York, NY. What this looks like day-to-day Narrative and positioning: Own the messaging, positioning, and talk tracks for Novus, including the breakthrough narrative, category story, and positioning documentation. Keep product, sales, marketing, and leadership aligned as the product and market evolve. End-to-end GTM ownership: Build and run the full go-to-market plan across audience targeting, channel strategy, campaign strategy, sales readiness, launch moments, and success metrics. Own the outcomes rather than handing strategy off to another team. Top-of-funnel and conversion: Partner with revenue marketing to define the acquisition channel mix, run campaigns, and drive early-access signups. Connect demand activity to free-to-paid conversion and early commercial signals. Community building: Build Novus' presence where builders already spend time, including developer forums, social channels, influencer relationships, and event-driven activation. Earn trust with audiences that are skeptical of traditional marketing. PLG motion: Partner with

The Team + The Role Pendo's Product Marketing team translates what we build into why it matters. The team works at the intersection of product, revenue, and marketing, owning the narratives, positioning, and go-to-market motions that drive pipeline and commercial outcomes. It operates as a small, senior team with high ownership, low overhead, and a strong bias toward work that moves the business forward. Pendo is looking for a Sr. Product Marketing Manager to play a key role in our growing Enterprise business. You will partner closely across Product, Sales, and Marketing to package and position Pendo's offerings as powerful solutions for Enterprise clients. This is an individual contributor role for a builder who can create, test, adapt, and make an immediate impact in a fast-moving, AI-native environment. This is a remote role in the US. We have offices in San Francisco, CA, Raleigh, NC, or New York, NY. What this looks like day-to-day Enterprise positioning: Own and maintain clear, concise, and impactful solutions messaging for the Enterprise market. Translate Pendo's product capabilities into value-driven narratives that resonate with Enterprise buyers. Cross-functional partnership: Collaborate strategically with Product, PMM, Sales, and Marketing teams to package and position Pendo's offerings for Enterprise clients. Serve as a key conduit between Enterprise go-to-market teams and Product by bringing field feedback into product conversations. Flexible execution: Move fluidly across adjacent work as priorities shift, including solutions marketing, growth-hacker-style experiments, and demand-gen support. Adapt quickly rather than staying in a single fixed lane. AI-enabled GTM: Leverage AI tools and workflows, including building agents, to accelerate research, content creation, and go-to-market execution. Use AI as a practical multiplier for how you work and what you ship. Market research: Conduct in-depth research to define, understand, and articulate the distinct