Marketing Specialist in Singapore

Product Technical Marketing Engineer — Singapore, South West, Singapore. Apply via Workday.

Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100. Founded in 2017, the company is headquartered in London, with offices and teams across Europe and the US. As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations. Following our recent Series E funding round, where we raised $200 million, our valuation stands at $4 billion. Our total funding exceeds $530 million from premier investors including Accel, NVentures (Nvidia's VC arm), Kleiner Perkins, GV, and Evantic Capital, alongside the founders and operators of Stripe, Datadog, Miro, and Webflow. We are looking for a strategic, revenue-driven Field Marketing Manager to own and scale demand generation across the APAC region. This is a brand new role for Synthesia — you will be the first dedicated field marketer in Asia-Pacific, building the regional program from the ground up and giving our growing APAC sales team the marketing firepower they need to compete and win. You will partner closely with Sales, Customer Success, Partnerships, Customer Marketing, and ABM Marketing to design campaigns that build and accelerate pipeline, support expansion, and increase brand presence across APAC markets. This is a highly cross-functional role for someone who combines deep regional market knowledge with strong execution and a clear sense of ownership. The role Own the end-to-end APAC field marketing strategy and execution plan, aligned to regional pipeline and revenue targets Work closely with the APAC sales team and forge strong communication and processes between marketing and revenue teams Identify, plan, and execute a mix of regional marketing initiatives including executive roundtables, VIP dinners, trade shows, owned events, partner activations, webinars, and targeted account-based campaigns Develop localised m

About OpenAI OpenAI is an AI research and deployment company committed to ensuring that artificial general intelligence benefits all of humanity. We push the boundaries of AI capabilities while prioritizing safety, responsible deployment, and human needs. Our mission requires a team that represents a diversity of perspectives, voices, and experiences. About the Role We are seeking an experienced APAC Developer Marketing Lead to build OpenAI's regional strategy for developer audiences across Asia-Pacific. This is a senior role for a marketer who understands technical audiences, can translate global developer priorities into regionally effective programs, and knows how to earn builder trust through useful education, credible storytelling, strong launches, and high-quality ecosystem activation. The role will prioritize developers while supporting startup marketing where builder and founder ecosystems naturally overlap. That includes technical founders, startup builders, founder-developer communities, startup ecosystem moments, and programs that help high-potential startups discover and build on OpenAI. The ideal candidate brings strong developer marketing experience, regional judgment, and the ability to partner closely with Developer Relations, Product Marketing, Product, Growth, Startups, Partnerships, Content, Events, and regional marketing teams. Key Responsibilities Lead APAC developer marketing strategy across priority markets, audiences, channels, and product moments. Build programs that improve developer awareness, education, product understanding, adoption, and advocacy. Translate global developer launches and narratives into regionally resonant activation plans. Partner with Developer Relations and technical stakeholders to ensure programs are credible, useful, and grounded in builder needs. Develop repeatable regional plays across content, technical education, developer events, hackathons, builder workshops, community moments, ecosystem partnerships, and bui

At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done. BUILD WHATS NEXT FOR AI AND DATA IN ASEAN This is not a typical product marketing role. At Snowflake, you’ll help shape how the ASEAN market understands, adopts, and accelerates the future of the AI Data Cloud. You’ll sit at the intersection of product marketing, technical evangelism, go-to-market strategy, and industry influence—bringing together customers, partners, sellers, and marketers around one of the most important technology shifts of our time. If you thrive on turning complex technology into market momentum, love being in front of customers and communities, and want to make a visible impact in one of the world’s most exciting growth regions, this role was built for you. WHY THIS ROLE IS EXCITING Snowflake is scaling fast, and ASEAN is a strategic growth market. In this role, you won’t just support the business—you’ll help define how Snowflake wins in-region. You’ll be the voice of Snowflake’s AI Data Cloud across the market, translating innovation into relevance for customers, shaping go-to-market strategy, and influencing adoption at scale. With more than 13,000 customers already using Snowflake to modernize data access, accelerate analytics, and unlock data-driven insight, you’ll help drive the next wave of growth powered by AI. WHAT YOU'LL DO Lead Snowflake’s P

At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done. As the Strategic Partner Marketing Manager - Asia Pacific & Japan at Snowflake you will be responsible for owning and driving Snowflake regional partner marketing campaigns, programs and engagements from strategy through implementation to results. This opportunity is collaborative in nature and you will be working with Product Marketing, Industry Marketing, Customer Marketing, Corporate Communications, ABM, Developer Relations, and the Sales and Alliances organizations at the global and regional level. In addition, you will align and collaborate with the Regional Field Marketing teams in A/NZ, India, Japan, Korea, and South-East Asia. The primary focus of this position will be designing, developing, implementing, and managing demand generation programs with and through partners to build a lead and opportunity pipeline for Snowflake that results in acquiring net new customers and increased consumption. As a key member of the Strategic Partner Marketing team, in this role you will: Develop and work directly with our global/local partner marketing and key stakeholders (regional RVPs, Partner Sales, Sales Operations, etc.) teams to own programs and executive GTM strategies with Strategic partners, including local/global SIs, data and technology partners across APJ Lead a mu

This is Adyen Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition. For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster. Digital Marketing Lead, APAC We are looking for an experienced and data-driven Digital Marketing Lead, APAC to join our regional team in Singapore. Reporting directly to the VP of Marketing, APAC, you will own and elevate the end-to-end digital marketing strategy across Australia, India, Southeast Asia, Hong Kong, and Japan. In this role, you will bridge high-level regional growth strategies with hands-on digital execution. This role will lead digital experience across the entire customer lifecycle while focusing heavily on net-new customer acquisition through paid, earned, and owned channel performance across the APAC region. As a commercial conduit and trusted team leader, you will partner closely with local country marketers, global digital marketing leaders and regional commercial leaders. This is a player-coach role where you will not only coach and grow a high-performing digital marketing function but also be comfortable to roll up your sleeves to get into details and execution. We are looking for a respected and trusted leader with experience in coaching and developing teams to perform at their best capacity What you'll do Regional Strategy & Leadership Drive Full-Funnel Digital Strategy: Formulate, execute, and evaluate a multi-market web and digital marketing strategy across APAC to build brand awareness, ac

Datadog is seeking a Field Marketing Manager to develop and execute regional field marketing programs that drive pipeline, build brand awareness, and deliver exceptional customer experiences across the region. This is a true field marketing role spanning campaigns, account-based marketing, and events, you'll partner closely with Sales, Demand Gen/ABM, Partner Marketing, and Communications to bring Datadog's go-to-market strategy to life in market. In the initial 6 months, your focus will be on planning and executing a curated slate of first and third-party events and sponsorships across the region. At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them. What You'll Do: Develop and execute regional field marketing programs - including campaigns, account-based marketing, and events - that drive pipeline and strengthen Datadog's brand in market Own the marketing pipeline generation outcome from conception to execution to results Evaluate and prioritize third-party sponsorship opportunities based on audience fit, brand visibility, and pipeline potential Partner with Sales, field marketing teams, and Demand Gen/ABM to align target account lists, build pipeline-driving campaigns, and convert event and program engagement into qualified pipeline Collaborate with Communications and Partner Marketing to align messaging and co-marketing opportunities across programs Own on-site logistics and execution for events, ensuring high-touch, on-brand delivery for customers, prospects, and partners Track and report on program and event performance (pipeline influenced, cost-per-lead, attendee quality) and use data to continuously optimize Act as the regional point of contact for field marketing strategy, keeping regional leadership and global marketing ops aligned on status and risks Build toward

About the team The APAC Marketing team's mission is to engage priority audiences through impactful and relevant programs that drive awareness, growth, and adoption of Stripe across the region. Our Executive Marketing function sits at the intersection of marketing, sales, and senior leadership — orchestrating the programs that build and sustain Stripe's most strategic executive relationships across Asia Pacific. About the role The APAC Executive Marketing role owns the suite of programs that connect Stripe's leadership with the region's most important business executives. This is fundamentally a program ownership and governance role : you will design the frameworks, playbooks, tooling, and processes that enable teams across Australia/New Zealand, Japan, Greater China, India and Southeast Asia to execute these programs with consistency and excellence — rather than personally executing every detail. The programs in scope include: Corporate hospitality — activating Stripe's global sponsorship portfolio to deliver premium relationship-building experiences for executives in key markets Regional Advisory Councils (RAC) — extending the impact of Stripe's global Customer Advisory Board into APAC priority markets (Japan, Greater China, AUNZ) through targeted councils that gather voice-of-customer feedback and deepen executive relationships Global Delegation Experience — leading the APAC chapter of Stripe's invite-only delegation to Sessions in San Francisco, from field-level nomination through white-glove program execution in partnership with Corporate Events Executive visit orchestration — ensuring that Stripe executives visiting APAC are strategically deployed, their schedules are full and high-impact, and all outcomes are consistently documented Executive profile elevation — partnering with communications and marketing to build earned thought leadership presence for Stripe's APAC executives through speaking, social, press, and subject matter authority positioning Executive

Who we are About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career. About the team Our APAC Marketing mission is to engage priority audiences through impactful and relevant marketing campaigns and events, to drive growth in adoption of Stripe's solution offerings across the region. Our South East Asia (SEA) Marketing mission is to partner closely with the Go-To-Market (GTM) organization—including Sales, Sales Development, Solutions Architects, Partnerships, and Policy teams—to accelerate Stripe's growth across SEA's diverse and fast-growing markets. SEA is one of the most dynamic opportunities for digital commerce and financial infrastructure globally, spanning a rapidly expanding digital economy across Singapore, Indonesia, Malaysia, Thailand, the Philippines, and Vietnam. As the SEA Marketing Lead, you will build and own the regional marketing function at one of the most consequential moments in Stripe's APAC expansion. What you'll do As the South East Asia Marketing Lead, you will own an end-to-end marketing strategy for SEA, driving pipeline, brand awareness, and revenue contribution across the region's priority markets and segments. You will operate as the SEA marketing owner, partnering closely with Sales, SDRs, Solutions Architects, Partnerships, and Comms to design and execute programs that resonate with the region's unique market dynamics—from Singapore-headquartered enterprises expanding globally to high-growth digital startups and cross-border commerce players across emerging SEA markets. Responsibilities Develo

Reolink , a leader in intelligent visual technology for homes and businesses, was founded in 2009 by a group of engineers with a strong commitment to and passion for smarter security solutions. Our products are now trusted by millions of users across more than 110 countries and regions worldwide. Building on this trust, we continue expanding our presence and bringing our innovations to more markets around the globe. Reolink remains committed to delivering advanced, reliable, and user‑centric solutions that empower people to protect what matters most. 5 Work Days Per Week Relocate Near Tai Seng MRT in August 2026 Medical Benefits Provided Entitled to Yearly Bonus & Performance Bonus Requirements Bachelor’s degree or higher, preferably in Marketing, Advertising, Statistics, or a related discipline. Minimum 5 years of hands‑on experience in advertising operations; experience in 3C, e‑commerce, internet products, or cross‑border advertising is a strong advantage. Proficiency in managing at least two major advertising platforms, with strong data analysis skills and familiarity with Excel/Google Sheets and analytics tools. Strong strategic thinking and results‑oriented mindset, with the ability to manage multiple campaigns and projects in a fast‑paced environment. Excellent communication and collaboration skills. Experience in team leadership or agency management is an advantage. Key Responsibilities Develop and execute annual advertising strategies, manage monthly advertising budgets, and ensure ROI and performance targets are consistently achieved. Oversee day‑to‑day operations across major advertising platforms (including Meta Ads, Google Ads, TikTok Ads, and Ocean Engine), covering campaign setup, optimization, A/B testing, and performance monitoring. Conduct in‑depth analysis of campaign performance and key metrics; prepare regular performance reports and recommend optimization initiatives to reduce CPA and improve conversion rates. Collaborate closel

Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence. This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk. Okta is looking for a results-oriented and strategic Head of Marketing who loves driving revenue and digging into new Go-To-Market challenges. You will lead the team of marketing professionals and lead the creation of the plan of programs / regionalized campaigns targeting all segments in the key geographies to fuel our APJ expansion. You are a seasoned growth marketer who thrives in a dynamic environment and moves quickly to build structure and process. You will be comfortable collaborating across the entire APJ leadership team, leading the development of a comprehensive marketing plan, and managing a team of 10+ spanning regional marketing, partner marketing, and customer growth. You will also serve as the primary liaison with global teams, who are based across our corporate offices and remote locations worldwide. DUTIES AND RESPONSIBILITIES: Drive APJ Marketing Strategy and Pipeline Generation: Define and own the comprehensive APJ demand marketing strategy, covering all segments from SMB to the region’s largest accounts, and maximizing total pipeline by integrating deep Business/Sales Development knowledge. Maximize Customer Growth: Define and execute the post-sales marketing strategy, focusing on increasing customer retention and adoption, and accelerating expansion through targeted upsell, cross-sell, advocacy and loyalty programs, including user group initiatives. Foster Executive Engagement & Regional Event Strategy: Own and execute the reg

This is Adyen Adyen provides payments, data, and financial products in a single solution for customers like Meta, Uber, H&M, and Microsoft - making us the financial technology platform of choice. At Adyen, everything we do is engineered for ambition. For our teams, we create an environment with opportunities for our people to succeed, backed by the culture and support to ensure they are enabled to truly own their careers. We are motivated individuals who tackle unique technical challenges at scale and solve them as a team. Together, we deliver innovative and ethical solutions that help businesses achieve their ambitions faster. Senior Content Manager Adyen is looking for a strategic, hands-on and collaborative senior content manager to own and evolve Adyen’s editorial voice across APAC. You will define how Adyen’s story is told in one of the world's most dynamic fintech landscapes. You will set the standard for how content drives commercial impact, brand authority, and audience growth in the region. This role is focused on owning the strategy, execution, and continuous optimization of Adyen’s content marketing in APAC. You will act as the regional authority on content — setting direction, elevating quality, and ensuring all output ladders up to measurable business impact. You are a master storyteller who can pivot from writing technical white papers to crafting high-engagement LinkedIn posts, with a strong commercial mindset ensuring every piece of content serves a purpose. What you'll do Regional content and market entry strategy : Own and evolve Adyen’s APAC content roadmap. Identify strategic opportunities and define how we show up across markets, creating localized content strategies that resonate across diverse regulatory and cultural environments. AI & scalability : Leverage AI to scale output and improve efficiency. Build smarter workflows without compromising quality. Social & thought leadership : Own APAC’s social and thought leadership st

About Mixpanel Mixpanel is the leading product intelligence and analytics platform, trusted by more than 29,000 companies to help understand how people use the products they build. By combining powerful analytics with AI that knows your business, Mixpanel helps teams see what’s working, diagnose what’s not, and decide what to build next. Learn more at mixpanel.com . About the role: This role sits within the APAC Regional Marketing team, which is responsible for building pipeline, awareness and retention in the region. We are looking for a creative and results-driven campaign manager to support our growth in APAC, based out of our Singapore office. The campaign manager will be the strategist and owner of integrated campaigns that drive quality new business and expansion pipeline. The role requires creativity, an understanding of multiple marketing channels, and strong project management and collaboration skills. Responsibilities: Build the strategy for campaigns in APAC, including campaign objectives, targeting, messaging/positioning, budget and timelines Collaborate closely with teammates within APAC and globally to execute campaign deliverables (e.g. content creation, paid media, on/offline events, direct mail) Actively partner with campaign managers globally to create the global campaign plan and strategy Localize campaigns to drive increased engagement in key markets Closely monitor performance metrics and proactively optimize programs and processes to deliver on pipeline goals We’re looking for someone who: Has at least 6+ years of experience with B2B/SaaS marketing or the analytics space Possess strong communications, project management and execution skills Loves collaborating with global teammates and cross-functional teams (marketing, sales, partners, pre-sales, post-sales) Is positive and energetic with a strong ownership mentality - from plan to execution Likes being hands-on and is ready to go outside of the box to make things work Learns quickly and has t

Airbnb was born in 2007 when two hosts welcomed three guests to their San Francisco home, and has since grown to over 5 million hosts who have welcomed over 2 billion guest arrivals in almost every country across the globe. Every day, hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way. To applicants: This is a Senior Level Individual Contributor position, not a people manager, but will need to manage the external agencies across APAC countries. The Community You Will Join: The Senior Brand Strategy Lead, APAC will report to the Senior Brand Strategy Lead, International , and will be the strategic backbone for how Airbnb's brand shows up across one of the world's most culturally diverse and commercially important regions. Spanning India, Australia, Korea, China, and Japan, this role sits at the intersection of global brand ambition and deep local cultural intelligence - translating Airbnb's global brand platform strategy into market-resonant narratives that feel native, not imported. They will work in close partnership with Senior Marketing Leads and APAC Marketing Director across each APAC market, the Global Brand Strategy team, Consumer Insights, Creative, and Media to ensure every brief is genuinely rooted in local truth. The Difference You Will Make: The ideal candidate has lived and worked across multiple APAC markets - not just studied them. They understand that what moves a consumer in Tokyo is structurally different from what resonates in Mumbai or Seoul, and they bring that fluency to every brief they touch. They are culturally rigorous but commercially minded, equally at home in a strategic framework and a creative review. They are a trusted partner to country marketing leads, someone who makes the work better - and makes the process feel easier. They are not a regional proxy for global thinking. They are an advocate for what APAC needs, and a bridge that makes gl

At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don’t just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done. Snowflake is experiencing exponential growth, and we're expanding our APJ Public Relations team to help accelerate our next phase of growth. We're looking for an experienced PR Manager with a passion for technology, storytelling, and strategic communications to elevate Snowflake's leadership across ASEAN. In this role, you'll develop and execute integrated communications programs that showcase how organisations across the region are using the AI Data Cloud to transform their businesses. You'll partner closely with executives, customers, partners, and cross-functional teams to bring compelling stories to market while building Snowflake's reputation as the leader in data and AI. This role requires a collaborative communications professional with a strong understanding of the B2B technology landscape and established relationships with key business, technology, and industry media, as well as analysts across ASEAN—initially focused on Singapore, Malaysia, Indonesia, and Thailand. Reporting to the Director of PR, APJ, this role is based in Singapore. As the PR Manager (ASEAN), you will: Drive Thought Leadership Identify national, regional, and industry opportunities to position Snowflake as the leading authority in AI and data. Partner with executives and subject matter experts t