Marketing Manager in Uttar Pradesh

About Paytm Group: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the Role We are looking for a product marketing professional to drive positioning, adoption, and growth of Paytm’s EDC offerings across merchant segments. Key Responsibilities * Define product positioning, messaging, and go-to-market strategy for EDC products. * Work closely with product teams to translate features into clear merchant value propositions. * Drive launches, campaigns, and adoption strategies for new features and products. * Partner with sales and distribution teams to enable effective product storytelling * Use data and customer insights to refine messaging and improve conversion funnels. * Conduct market research and competitive analysis to identify differentiation opportunities. Ideal Candidate Profile * 4–5 years of experience in product marketing (fintech / SaaS / payments preferred). * Strong ability to simplify complex products into clear, compelling narratives. * Experience working with cross-functional teams (product, sales, analytics) * Data-driven mindset with strong execution capability * Strong communication and stakeholder management skills. Why join us A collaborative output driven program that brings cohesiveness across businesses through technology Improve the average revenue per use by increasing the cross-sell opportunities solid 360 feedback from your peer teams on your support of their goals respect, that is earned, not demanded from your peers and manager. Compensation: If you are the right fit, we believe in creating wealth for you with enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to de

DR ASHWANI KUMAR VIJ : have been retained to select one : Regional Sales and Marketing Manager. for a professionally managed FMCG company, to be located in Noida. Desired Profile : The candidate should be MBA Preferably From Top 10 Institutes and with minimum 10 - 12 + years of experience in the retail sales of confectionery / Biscuits / Juices Products, Preferbly of MNC or Large Organisation Background. The candidate should be energetic and dynamic with good communication skills. Preferred Age is below 32 years Excellent Salary Package would be offered to the right candidate. Those who have applied earlier need not apply. DR ASHWANI KUMAR VIJ : President : Sales Recruitment Email Complete / Structured CV, with Scanned copy of Visiting Card, Salary Drawn / Expected details at :

Marketing Director- Paytm (Inference and Agentic AI) Location: Noida Company: Paytm About Paytm: Paytm is a pioneer of digital payments in India, serving over 450 million consumers and 45 million merchants across payments, financial services, and commerce. Over the years, Paytm has built deep in-house capabilities across technology, data, and operations to operate at scale with high reliability. Paytm is building a full stack AI platform focussed on Inference and Agents, enabling large enterprises to deploy AI driven automation across sales, service, operations, and analytics. The Inference and Agentic AI team operates as a cross functional unit spanning engineering, product, data science, business management, and sales, and owns the full lifecycle of AI solutions from opportunity discovery to deployment and scale. Role Overview: Paytm is looking to hire a Marketing Director to own B2B marketing, demand generation, product marketing, and sales enablement for Paytm’s Inference and Agentic AI products. This is a managerial role that will lead a team of marketing managers and drive marketing across enterprise clients and mid market merchants. The role will be responsible for building market presence, qualified pipeline, product launches, agentic marketing initiatives, and sales enablement programs across Paytm AI products including Pi Commerce and future AI agents. The candidate will own positioning, messaging, GTM communication, lead generation, demand generation, account engagement, and customer marketing across digital, offline, and agentic channels. The role requires strong B2B SaaS marketing experience, product marketing judgment, demand generation depth, team leadership, and ability to convert AI product capabilities into clear business value. Key Responsibilities Own end-to-end marketing strategy for Paytm AI products across Enterprise and Mid-Market segments. Drive demand generation through digital campaigns, webinars, events, ABM, content, and partne

Executive - Marketing is responsible for execution of marketing strategies. This role involves assisting the Marketing Lead in implementing strategies that align with brand messaging and objectives, creating engaging content, and managing digital marketing efforts. This role is also responsible for organising events, identify sponsorships and enhance the airport's public image, Source: Adani Group | Job ID: 56342

DR ASHWANI KUMAR VIJ : have been retained by a growing organisation, Providing IT Infrastructure / Engineering Design Services to select one : Marketing/Business Development Manager. KRA / Position Description : We are looking for a business development professional having around 8-10 years’ experience. The candidate should have a proven track record of successful international deal closures in IT Services or Engineering Design Services in Infrastructure / Construction segment. Candidate should have international sales experience in US, Europe and/or Australia regions and must have travelled to above said geographies in the past. Experience / Position Requirements / Profile : Minimum of 8 years’ of relevant international experience. Proven track record of successful deal closures with international customers in the IT Services or Engineering Design Services in Infrastructure / Construction segment. Must be comfortable with managing entire lifecycle right from prospecting, lead generation to deal closures and account management. Must be presentable with superior English speaking skills. Any other international language known would be an added advantage. Must have prior international travel experience and should be comfortable with foreign travels. Responsibilities: Manage the entire lifecycle of a customer relationship right from lead generation to successful deal closures. Identifying sales opportunities through primary, secondary research including building up and maintaining the prospects database. Prospect for potential new clients and turn this into increased business. Meet potential clients by growing, maintaining, and leveraging business network. Participation in events/conferences to build a sales pipeline. Work with technical staff and other internal colleagues to meet customer needs. Using knowledge of the market and competitors, identify and develop the company’s unique selling propositions and differentiators. Forecast sales targets

DR ASHWANI KUMAR VIJ : Have been retained by a Growing and professionally managed organisation, manufacturing and marketing Steel Conduit Pipes and having around Rs 150 Crores turnover to select 1 : Manager : Projects - Sales/Marketing. Job Description/Profile : -He should have good rapport with leading Electrical Consultant, Construction Companies and Electrical Contractors. - Persons having Good contacts with Govt / Semi Govt Department such as Railways, MES, CPWD, PWD, NBCC, NTPC etc would be Preferred. Qualifications : MBA in Marketing Preferably from Premium Institute. Experience Desired : 10-12 Years Age Desired : Below 35 Years. Excellent Salary Package would be offered to the right candidate. DR ASHWANI KUMAR VIJ : President : Sales Recruitment Email Complete / Structured CV, with Scanned copy of Visiting Card, Salary Drawn / Expected details at :

Dr Ashwani Kumar Vij : have been retained to select one : Vice President / General Manager Sales & Marketing. Age: Between 40-45 years Location: Noida Qualification : BE/B Tech/ (Mech)/MBA/CIPET Experience - 15-18 years of experience. In industrial sales & marketing/Business development of Capital goods Urgent skills required: - -Minimum 6-7 yrs experience on the same position, -Strong Sales Administration skills along with capability for handling a team of 20-25 people. Gross Salary / CTC Offered : Upto Rs 25-30 Lakhs PA for deserving candidate Job Description / KRA- 1. To work as an IPC (Independent Profit Centre) by managing the annual budget. 2. Conduct market research to identify and prioritize market opportunities. 3. Understand client’s requirement by handling key account relationships and ensure client satisfaction. 4. Assist with the analyzing, planning and development of organization’s objectives and strategic plans for developing business opportunities, achieving growth objectives and reaching financial profitability. 5. Ability to develop strategic plans for revenue growth. 6. Ability to communicate with customers at all levels both inside and outside of the organization. 7. Ability to learn quickly and to project that learning to the business needs. Requirements Skills, Abilities, and Knowledge 1. We need a candidate who has experience in industrial products’ sales & marketing such as injection molding machines, automation, solutions and plastics processing industries etc. 2. Candidates must have experience of strong Administrative Skills and experience of handling a team of 25-30 people. 3. Candidates should have good communication skills (Negotiation skills), administrative skills, resource management, time management, manpower management and good exposure in the plastics processing industry. 4. Having experience working with Top / Senior Management. 5. Must have good code of conduct, team and result oriented oriented approach

DR ASHWANI KUMAR VIJ : Has been retained to select 1 General Manager / Head - Sales and Marketing For a Growing and professionally managed Building Materials Organisation. Job description: -Responsible for ensuring achievement of monthly and annual sales target. -Increasing the domestic client base and expanding the reach geographically. -Ensuring that company gets listed on the the approved vendor list of the leading contractors, consultants and end clients. -Travel extensively to meet the existing and potential customers, generate new enquiries, participate in exhibitions to understand needs of the clients. -Monitor on - going and upcoming projects to target sales opportunities and identify new markets and new products for the company to venture in. -Monitor the performance of sales team and provide necessary guidance and support to ensure that their sales targets are achieved on monthly basis. -Develop and implement new sales initiatives/strategies for business growth and profitability Education/Qualifications/Experience Desired : 10 to 15 Years of relevant Industry/Product B.Tech / B.E. in Any Specialization, Mechanical Preferred. MBA from Premium Institute Preferred. Excellent Salary Package would be offered to the right candidate. Those who have applied earlier need not apply again. DR ASHWANI KUMAR VIJ : President : Sales Recruitment Email Complete/Structured CV, with Scanned copy of Visiting Card, Salary Drawn / Expected details at:

DR ASHWANI KUMAR VIJ : Has been retained to select 2 : Head / DGM / AGM / GM - Sales. for a growing and professionally managed Realty and Construction Group. Job Description: -Planning, Business development, establishing targets & ensuring accomplishment of the same through sales team. -Leading team to promote sales and to meet the specific requirements of clients and handle sales operation. -Identify potential property associates and to establish a strong network of channel partners in India. Managing the sales and marketing operations and accountable for increasing sales growth. Ensure execution of marketing plans of allotted projects. Qualification/Education Profile Desired : -Degree in any discipline + MBA with specialization in sales and marketing. -Candidate should have Real estate background and have minimum 10 to 15 years of experience. -Computer literate (Excel, Word, Outlook, PowerPoint) -Effective oral and written communication in Hindi and English. -Leading a team of inside Area Sales Manager / Sales executives & regularly taking follow-up with the team for Lead Generation, Hunting New customers and Accounts. -Give the presentation to the clients about the projects & resolve their queries on same. Age Desired : Below 40 Years. Excellent Salary Package would be offered to the right candidate. DR ASHWANI KUMAR VIJ : President : Sales Recruitment Email Complete/Structured CV, with Scanned copy of Visiting Card, Salary Drawn / Expected details at:

We are looking for an Analytics and Tag Manager Implementation Specialist to join our digital marketing team. The ideal candidate will be passionate about web analytics, an expert in Google Tag Manager and possess strong Javascript skills. This professional will play a crucial role in improving our digital marketing strategies, ensuring the correct implementation of measurement and analytics tools. Responsibilities: 1. Implement and maintain data tracking solutions using Google Tag Manager to ensure accurate and complete data collection. 2. Collaborate closely with the marketing team to understand specific tracking objectives and requirements. 3. Develop and maintain JavaScript scripts to customize and enhance data collection. 4. Set up and manage Google Analytics 4 to analyze campaign performance and user behavior. 5. Perform regular audits to ensure data integrity and troubleshoot tracking issues. 6. Collaborate with other teams to integrate analytics data into marketing reports and dashboards. Requirements: 1. Demonstrated experience implementing and managing Google Tag Manager. 2. Advanced Javascript skills for tracking customization and troubleshooting. 3. Hands-on experience with Google Analytics 4, including event and goal configuration. 4. Deep understanding of digital marketing principles and the importance of analytics in digital strategies. 5. Strong analytical skills and ability to translate data into actionable recommendations. 6. Excellent communication skills and ability to work in a team environment.

Role : Program Manager Function: Personal Loans, Lending Location: [Noida / Mumbai] Experience: 3–6 years About the Role: We are hiring a Program / Category Manager to help drive Paytm's Personal Loans business. You will own a set of lending partners end-to-end; their volumes, their economics and their journey and be the connective tissue between Business, Product, Technology, Operations, Risk, Compliance, Finance and Marketing. This is a builder's role, not a coordinator's. You will be expected to find growth yourself: dig into the funnel, form a view on what is broken or under-exploited, build the business case, and then drive it to launch with the teams that can make it happen. The partners in this portfolio contribute a meaningful share of Paytm's monthly disbursals, so the decisions you make show up directly in the P&L. Key Responsibilities: - Own the AOP for your lending partners and drive the initiatives needed to deliver it month on month, not just at quarter end. - Build the forward view forecasts, scenario plans and the levers available if the base case slips. - Own the funnel end to end: stage-wise conversion, drop-offs, TATs and the specific reason codes behind each leak, from offer display through KYC, e-mandate, e-sign and disbursal. - Run cohort and vintage analysis to understand how different user segments, sources and offer constructs behave over time, and use it to shape targeting and offer strategy. - Design and run experiments: A/B tests on journeys, messaging, offers and routing and read the results honestly, including the ones that fail. - Build and maintain the dashboards and MIS that the business runs on, so that you and your stakeholders are always looking at the same, current, correct numbers. - Turn analysis into a recommendation. The deliverable is a decision with a number attached to it, not a deck of charts. - Drive end-to-end execution of strategic lending programs, delivered on time and against clearly defined business outcomes. -

About the Role We are looking for an experienced Customer Retention & Loyalty Manager to drive customer engagement, repeat transactions, and long-term customer value. The ideal candidate will own retention strategy, loyalty programs, CRM campaigns, and lifecycle marketing initiatives to improve customer stickiness and maximize Customer Lifetime Value (LTV). The role requires a strong understanding of customer behavior, data analytics, CRM platforms, and loyalty frameworks, preferably in Travel, E-commerce, Fintech, or Consumer Internet businesses. Key Responsibilities Define and execute customer retention and loyalty strategies across customer lifecycle stages. Design and manage loyalty programs, membership offerings, rewards, cashback, and engagement initiatives. Drive repeat transactions and improve customer retention metrics through targeted CRM campaigns. Develop customer segmentation and personalization strategies using behavioral and transactional data. Own lifecycle communication across Push, Email, SMS, WhatsApp, and in-app channels. Monitor and optimize key metrics such as Retention Rate, Churn Rate, Repeat Purchase Rate, Engagement Rate, and LTV. Conduct cohort analysis and identify opportunities to improve customer stickiness. Partner with Product, Growth, Marketing, Analytics, and Business teams to launch retention initiatives. Drive A/B testing and experimentation to improve campaign performance and customer engagement. Build dashboards and reporting mechanisms to track loyalty and retention performance. Manage CRM and marketing automation platforms for campaign execution and optimization. Requirements 8+ years of experience in Customer Retention, Loyalty, CRM, Lifecycle Marketing, or Customer Engagement. Experience in Travel, E-commerce, Fintech, Consumer Internet, or Digital Platforms preferred. Proven track record of improving retention, repeat transactions, and customer lifetime value. Hands-on experience with CRM too

About Paytm Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. ABOUT THE ROLE Digital Gold & Silver is one of the fastest-scaling propositions in the Wealth portfolio. As Senior Business Analyst, you will own the numbers end to end from acquisition through retention, churn, revenue and GMV. This is not a reporting role: you will frame problems independently, find root causes, size opportunities, and convert them into growth recommendations that Marketing and Business teams act on. KEY RESPONSIBILITIES Business Insights & Growth • Drive data-led growth across the acquisition, retention, churn, revenue and GMV lifecycle. • Own deep-dive analytics to identify key drivers and opportunities for acquisition, engagement, retention and churn reduction. • Drive Revenue and GMV growth in line with the Annual Operating Plan (AOP) through actionable insights and growth recommendations. Customer & Lifecycle Analytics • Analyse cohorts, journeys, segments and behavioural trends to improve customer lifetime value and repeat transactions. • Build cohort and retention frameworks (D0/D7/D30, monthly triangles) across new, reactivated and repeat users. • Diagnose churn and cancellation drivers and recommend structural fixes, not surface-level corrections. Campaign Efficacy & Attribution • Measure and optimize campaign efficacy — identifying the right segments, propositions, channels and levers to maximize incremental GMV and revenue. • Conduct funnel, cohort, campaign and attribution analysis to identify performance gaps and recommend corrective actions. • Reconcile promotional burn against incremental GMV; establish ROI and cost-per-incremental-user benchmarks by campaign and segment. • Ana

Role Overview As a Key Account Manager / Enterprise Account Manager, you will own strategic relationships with leading D2C, digital-first, and retail brands. You will help them drive customer acquisition, engagement, retention, and support through the Paytm Pi Marketing platform—our AI-powered customer engagement platform. In this role, you will be responsible for driving new business, growing existing accounts, and positioning our comprehensive suite of solutions across Enterprise CPaaS, AI Agents, and Omnichannel Customer Engagement. Key Responsibilities 1. Business Development & Revenue Portfolio Ownership: Own the acquisition and growth of a strategic portfolio of D2C, e-commerce, and retail brands. Target Achievement: Consistently deliver on annual revenue, gross margin, and account growth targets. Expansion: Proactively identify and execute cross-sell and upsell opportunities across the full product suite. Stakeholder Engagement: Build, nurture, and manage strong executive relationships with CXOs and decision-makers across Marketing, CRM, Digital, Customer Experience (CX), Support, Product, and E-commerce teams. 2. Sales & Account Growth End-to-End Sales Lifecycle: Lead the complete sales lifecycle—from initial solution mapping and commercial negotiation to final closure and account expansion. Strategic Planning: Develop and execute comprehensive account plans for key enterprise clients. Adoption & Performance: Drive long-term product adoption, platform usage, and account retention. Metrics & KPIs: Continuously track key business metrics, including revenue growth, adoption rates, and customer success KPIs. 3. Solutioning Understand complex customer challenges and architect tailored solutions across: Enterprise CPaaS: WhatsApp, SMS, Voice, Email, and RCS AI Agents Omnichannel Customer Engagement Conversational Commerce 4. Cross-Functional Collaboration Product & Engineering: Share critical customer feedback, adoption barriers, feature requests, and market

About Paytm: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. Role Summary We are looking for a high-ownership Central Growth manager to drive measurable monetization outcomes across the Paytm consumer app. This role will own the “growth & monetization levers to increase ARPU, engagement, and category adoption, while maintaining tight ROI discipline. You will work cross-functionally with Product, Data Science, Marketing, and Ops to identify the highest ROI opportunities, build scalable offer frameworks, and improve conversion across key discovery journeys. The mandate is to build a stronger, more profitable consumer growth business. Key Responsibilities 1) Own app monetization outcomes (ARPU + engagement) Drive consumer monetization KPIs: ARPU uplift, conversion to paid/monetized actions, repeat usage, category adoption, and engagement depth Identify growth pockets across categories (e.g., RU, bill pay, commerce, travel, financial products) and scale what works. 2) Traffic strategy & allocation (maximize ROI) Build a traffic allocation strategy across app surfaces and journeys to maximize incremental ARPU and engagement Partner with DS/Product to create routing/next-best-action models and run continuous optimization via experiments Manage trade-offs across categories (where to push, when to hold, and how to protect user experience). 3) Monetization-led cross-sell (embed in discovery journeys) Scale new cross-sell avenues by embedding monetization hooks in high-frequency moments Improve funnel steps: message clarity, eligibility communication, UX friction reduction, and conversion rates. 4) Experimentation engine & growth ops Run structured experimentation: hypothe