Marketing Manager in Bengaluru

About Bolna Bolna is building the voice infrastructure for India, powering millions of AI-powered conversations for businesses across BFSI, e-commerce, logistics, and more. We’re launching Symphony, India’s first large-scale Voice AI conference, in Bengaluru this November - and this is just the beginning. We’re looking for a Marketing Manager to help build how Bolna shows up in the market. The Role You’ll own Bolna’s day-to-day marketing across content, creative, social, campaigns, and analytics . This is a hands-on role. You’ll write posts, create graphics, edit videos, ship campaigns, support events, track performance, and use data to decide what we should do next. You’ll work closely with founders and teams across the company to turn ideas, product launches, events, and stories into content that gets attention and drives engagement. Key Responsibilities Own Bolna’s social presence across LinkedIn, X, and emerging channels. Write, create, and publish high-quality content across formats. Design graphics, social creatives, presentations, and campaign assets using tools like Figma and Canva. Edit short-form videos, product clips, event content, and other visual assets. Plan and execute marketing campaigns around product launches, events, announcements, and company milestones. Own creative and marketing execution for Symphony and future events. Maintain a consistent and distinctive Bolna brand voice across channels. Track content and campaign performance and turn insights into actionable recommendations. Build dashboards and reports to understand what is working, what isn't, and why. Experiment with new content formats, channels, and distribution strategies. Work with internal teams and external partners to deliver high-quality marketing output. What We’re Looking For 3-6 years of experience in marketing, content, brand, social, or growth roles. Excellent writing and communication skills. Strong visual sense and ability to create polished creatives independently. Hands-on experience with tools such as Figma, Canva, CapCut, or similar . Strong understanding of social platforms and content formats. Comfortable working with marketing analytics and performance data. Fast-moving, highly organised, and execution-oriented. Strong ownership - you don't wait for a brief to start creating. Comfortable operating in a fast-paced startup environment. Curious about AI, technology, and new ways of creating and distributing content. What Success Looks Like Bolna has a stronger and more recognisable presence across social channels. Content is shipped consistently and improves in quality over time. Marketing campaigns and events generate measurable awareness and engagement. You can clearly explain what worked, what didn't, and what we should do next. Bolna's creative output is distinctive, consistent, and high quality. You become the person who can take an idea from concept → creative → launch → analytics → iteration . Why Bolna Work directly with founders and senior leadership. Build the Product Marketing function from the ground up. Work on a technical product with real enterprise scale. High ownership across Product, Sales, Growth, and Engineering. Competitive compensation + meaningful ESOPs.

About Bolna Bolna is a Voice AI orchestration platform powering 33M+ calls every month for enterprises across BFSI, e-commerce, logistics, and more. We build intelligent voice agents that businesses can deploy at scale. The challenge? We build great products, but too few people outside our existing customers know about them. We’re hiring a Product Marketing Manager to change that. This Role You’ll own Product GTM end-to-end - from positioning and messaging to launches, product education, and adoption. You’ll work closely with founders, Product, Engineering, and Sales to turn complex technical capabilities into stories, demos, and content that customers understand and care about. You’ll also own the journey from first touch to product activation , identifying drop-offs and driving initiatives to improve adoption. This is a hands-on role for someone who enjoys going deep into a technical product and can use and demo the product themselves . What You’ll Do Own GTM for product launches and major feature releases. Develop positioning, messaging, launch narratives, and product stories . Create launch assets - demos, product pages, documentation, comparison pages, presentations, and content. Own product activation and adoption; identify funnel gaps and work with Product/Growth to improve them. Run webinars, demos, and product education initiatives. Build competitive intelligence, sales enablement, and battlecards. Partner with Sales to understand customer objections and translate them into better GTM. Work with founders, Product, Engineering, and Growth to shape how Bolna goes to market. What We’re Looking For 4–7 years of Product Marketing experience , ideally in B2B SaaS, AI, developer tools, or technical products. Strong experience in product launches, positioning, messaging, and GTM . Excellent written, verbal, and presentation skills. Strong analytical and problem-solving skills. Comfortable working in a 0→1, fast-moving startup environment . Technical curiosity and ability to understand and demo complex products. Strong ownership and attention to detail. Good to have: Experience with AI/Voice AI, developer-facing products, APIs, product-led growth, or enterprise SaaS. Why Bolna Work directly with founders and senior leadership. Build the Product Marketing function from the ground up. Work on a technical product with real enterprise scale. High ownership across Product, Sales, Growth, and Engineering. Competitive compensation + meaningful ESOPs.