Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence. This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk. We’re looking for a Sr. Product Marketing Specialist, EMEA with a foundation in core Product marketing (PMM) disciplines to drive regional go-to-market execution, product launches, positioning, and sales enablement across Europe, the Middle East and Africa (EMEA). This role is perfect for a strategic marketer with a passion for storytelling, market insights, and equipping sales teams with impactful content. Based in Munich, you will collaborate closely with global and regional stakeholders to drive localised GTM impact by: Translating Global Strategy to Local Reality: Adapting global product positioning, value frameworks, and launch plans to align with regional buying behaviors and local industry dynamics. Bridging Global & Regional Teams: Serving as the strategic liaison between global and regional teams, ensuring regional market feedback directly shapes product roadmaps and global messaging. Tailoring High-Impact Collateral: Refining customer-facing narratives, campaign assets, and enablement tools to drive pipeline velocity across EMEA. What You’ll Do Regional Go-to-Market Execution Support product launches and GTM strategies across EMEA, ensuring alignment with regional needs. Localise global marketing campaigns for key and emerging EMEA markets. Optimise product messaging and positioning for diverse audiences. Sales Enablement Adapt global sales content for EMEA, ensuring relevance and effectiveness. Equip sales and partners with the right me
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Role overview
Job description
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Own the end-to-end communication strategy for all Rewards programs — including compensation cycles, benefits launches and initiatives, policy updates, and wellness initiatives
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Build communication toolkits, FAQs, presentation decks, manager guides, and explainer materials to drive awareness and understanding of Rewards programs
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Translate complex Rewards frameworks, pay philosophies, and policy changes into simple, engaging, and accessible content for employees, managers, and leadership
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Partner with People Success and Internal Comms teams to ensure timely, consistent, and impactful delivery of Rewards messaging across all channels
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Support change management planning for any major Rewards transformation (e.g., new comp structures, benefits redesign, appraisal process changes) — including stakeholder mapping, impact assessments, and rollout plans
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Gather employee and manager feedback post-communication to assess effectiveness and continuously improve messaging strategies
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Conduct ongoing market research and competitive benchmarking across compensation, benefits, and wellness practices — with a focus on tech, fintech, and enterpise and solutioning sector
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Support the Rewards Partner in annual and ad hoc salary benchmarking exercises using survey data (e.g., Radford, Mercer, Korn Ferry)
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Track industry trends in total rewards, variable pay, equity, and benefits — synthesizing insights into actionable briefs for the Rewards team and leadership
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Build and maintain a research repository covering pay trends, competitor benefits practices, and regulatory updates across India, the US, and UAE
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Analyze internal compensation data to identify patterns, anomalies, and equity gaps, and present findings with clear narrative and recommendations
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Strong written and verbal communication skills — ability to simplify complex topics and tailor messaging for different audiences (employees, managers, executives)
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Foundational understanding of compensation and benefits concepts — pay structures, benchmarking, variable pay, wellness programs
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Analytical mindset with comfort working in Excel/Google Sheets; exposure to HR analytics tools is a plus
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Organized and detail-oriented — able to manage multiple projects simultaneously in a fast-paced environment
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Collaborative team player with a proactive attitude and eagerness to learn
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Change management awareness — understanding of how to help people navigate organizational or program changes
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Curiosity and innovation — you look at what others are doing and constantly ask "how can we do this better?
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Ability to document, maintain, and improve standard operating procedures (SOPs).
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High integrity and trustworthiness — ability to handle sensitive data with discretion and confidentiality.
2–3 years of relevant experience in Rewards, Compensation & Benefits, or Total Rewards is preferred.
Hands-on exposure to HRIS, compensation benchmarking/survey platforms, and HR analytics tools is an added advantage.
Experience or academic exposure to project management, stakeholder communications, or change management is a strong plus.
Prior experience in the Technology, FinTech, SaaS, or BFSI industry is preferred, though candidates from other industries with relevant experience are also encouraged to apply.
What they are looking for
Skills & requirements
Qualification
Experience and Qualifications Graduate/ Post Graduate or MBA in HR 2–3 years of relevant experience in Rewards, Compensation & Benefits, or Total Rewards is preferred
Department · People Corp
Hiring company
Zeta
Build modern banking and payment products and experiences with our one-stack modular, API-ready, cloud-native platform.
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