This is where your work makes a difference. At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond. Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results. Here, you will find more than just a job—you will find purpose and pride. Summary: Baxter is committed to driving connectivity for patients, clinicians, and customers across healthcare settings. Baxter’s Connected Care Group focuses on two critical areas: (1) Digital Products , delivering connected devices and software to customers, and (2) Digital Platforms , facilitating software development across Baxter’s medical devices with a unified architecture to accelerate customer-focused solutions. The portfolio includes key offerings that drive revenue and advance Baxter’s mission to save and sustain lives while shaping the future of healthcare. The Director of Marketing, Connected Care Group serves as the marketing leader for Baxter's Connected Care portfolio, responsible for shaping portfolio growth strategy, customer adoption, market expansion, and commercial performance across Digital Products and Digital Platforms. In partnership with Product Management, Sales, and other cross-functional teams, this leader translates market opportunities, customer insights, and competitive dynamics
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Role Description As the Director of Marketing Strategy , you will serve as the chief operating partner and strategic advisor to the Chief Marketing Officer at Dropbox. In this dual-engine role, you will be responsible for both shaping our strategic growth initiatives (business case development, B2B/B2C partnership evaluation, new GTM strategies) and managing our operational infrastructure (annual planning, capital allocation, and budget governance). The ideal candidate has the structured, first-principles thinking of a management consultant and the operational discipline to build and run processes that turn strategies into reality. Responsibilities 1. Strategic Initiatives & Growth Partnerships Hypothesis-Driven Problem Solving: Frame and analyze highly ambiguous strategic questions (e.g., “Should we pursue a new ICP for a new product?” or “How do we optimize acquisition across dual B2B and B2C funnels?” ). Business Case Formulation: Build quantitative models (market sizing, NPV, LTV/CAC) to justify major marketing investments, new channel entries, or partnership models to the executive team. Partnership Structuring: Partner with Business Development teams to commercially evaluate and structure complex, high-value brand and ecosystem alliances. Special Projects: Lead agile, cross-functional "tiger teams" to rapidly prototype and pilot new commercial initiatives before transitioning them to long-term operational owners. 2. Marketing Operations, Planning & Budget Governance Strategic & Financial Planning: In partnership with marketing ops, l ead the annual and quarterly integrated planning cycle for the marketing organization, translating corporate growth targets into marketing plans and measurable OKRs. Capital Allocation & Budget Control: Work with RevOps to o versee the global marketing budget in close partnership with Finance. Manage the "top-down" allocation of capital across regions/channels and establish "bottom-up" accountab
VTS is looking for a Director of Growth Marketing to be the core driver of our unified GTM motion, working in close partnership with Sales, Customer Success, and Revenue Operations. You've built a growth motion from the ground up before, and you know how to set direction while staying close enough to the work to execute it yourself. You'll own the integrated campaigns and how we bring them to market, translating that into what goes out through our own marketing channels (owned and paid). You'll work closely with sales and revenue operations to make sure the right message, content, and actions show up throughout the entire GTM funnel, moving target accounts from unaware to aware to actively engaged, and measuring what actually matters. Reporting to the VP of Marketing, you'll work alongside a strong marketing team and set the strategic direction for growth while remaining hands-on, using AI and other tools to prototype ideas, test messaging, and explore new channels and activations before scaling them. ** Please note that this opportunity is located in New York, NY, and requires this hire to work from our office 4 days a week. ** What Makes This Job Awesome? You will... Own and build the growth motion, including identifying and launching the right channels and tactics for VTS's key business segments and buyer personas. Build and launch full-funnel campaigns through the growth channels, and partner with the rest of the GTM team on distribution across every touchpoint, so buyers get one unified message. Translate product positioning, market trends, and sales intelligence into campaign concepts that actually move buyers. Create the different types of content and messaging that fuel your campaigns, and know how to brief others clearly when you need to bring someone else in. Own the campaign calendar: prioritize programs based on business impact, pipeline goals, and what's happening in the market. Partner tightly with sales to understand where deals get stuck,
Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence. This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk. As Director of Marketing Analytics, you'll lead a team that transforms data into insights and drives decisions and strategy across our marketing channels. You'll own measurement and analytics for paid media, digital, partners, and field campaigns—including attribution modeling, ROI optimization, and emerging AI capabilities. What You'll Do Lead and develop a team of analysts; establish best practices and build team capability Own attribution modeling and full-funnel measurement across all marketing channels Take the insights and translate data into actionable insights for marketing leaders across the business. Drive paid and organic digital acquisition strategy through CAC, ROAS, and LTV analysis Build and maintain self-service dashboards in Tableau for demand gen, digital, field, events, and field marketing teams Implement AI/ML capabilities for predictive modeling and automated insights Support marketing experiments with rigorous testing and statistical validation Create forecasts and scenario models to inform annual budget planning Partner cross-functionally with Sales, Marketing Leadership, and Data teams on strategy and QBRs Partner with Marketing Data Operations team to maintain data quality across martech systems Stay current with analytics tools and methods to drive competitive advantage What We're Looking For Experience: 12+ years in Marketing, Analytics, Operations, or BI in B2B SaaS 5+ years managing and developing analytics
InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact. Through Glance AI, we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery. Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences. With rich first-party data and unparalleled consumer access, it harnesses InMobi’s global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide. Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company’s Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond. At InMobi Advertising , you’ll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit www.inmobi.com Overview of the Role: InMobi is looking for a dynamic, strategic, and results-driven Director of Marketing to lead our end-to-end B2B marketing strategy across the US and EMEA markets. In this hi
Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence. This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk. Director, Technical Product Marketing Get to know Okta Okta is The World’s Identity Company. As the era of autonomous technology begins, we are redefining the boundary of security. Our mission is to free everyone to safely use any technology, anywhere. At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences. Join our team! We’re building a world where Identity belongs to you. The Opportunity AI is the most significant architectural shift in enterprise history, and as AI agents begin acting on behalf of employees, identity becomes the control plane for the AI era. In a moment this transformative, buyers and builders are skeptical of marketing claims. The most powerful thing we can do is show, don't tell. Demos, proof points, and hands-on product experiences are what win hearts, minds, and deals. We are seeking a Director of Technical Product Marketing to lead and elevate this function across both Okta and Auth0
At Trustpilot, we're on an incredible journey. We're a profitable, high-growth FTSE-250 company with a big vision: to become the universal symbol of trust. We run the world's largest open customer review platform, and while we've come a long way, there's still so much exciting work to do. Come join us at the heart of trust! We know that growth doesn’t happen by chance - it’s powered by world-class marketing, underpinned by smart operations. We’re looking for a Marketing Insight & Data Lead to serve as a key operational link between marketing strategy and technical execution, and to deliver insights that fuel our global marketing engine. Under the direct guidance of the Sr. Director of Marketing Ops and working closely with the Head of Marketing Orchestration, your primary mission is to support our insight-delivery framework. You will help gather and structure marketing insight, empowering marketing teams to make data-informed decisions while centralising reporting requirements for hand-off to central Data & Analytics, Data Engineering, and GTM Tech functions. In this role, you act as an integrator, ensuring data outputs are fully operationalised. You will directly impact three core areas: optimising marketing efficiency by delivering dashboards for ROI and Brand Health tracking; supercharging the funnel by refining campaign, lead, and account engagement data; and elevating overall data trust by eliminating blind spots and ensuring system-wide tracking completeness. If you thrive on turning complexity into clarity, blending data with innovation, and enabling marketing teams to perform at their best, this role is for you. What you'll be doing: Lead dashboard and insight delivery for regional and central marketing teams. Translate complex performance data into actionable insights to optimise live campaigns and pull accurate reports aligned with GTM Ops, Finance, and Data teams. Support the operationalisation of dashboards and tools across marketing. Assist with
Amplitude is the leading AI analytics platform, helping over 4,700 customers—including Atlassian, Burger King, NBCUniversal, and Square—build better products and digital experiences. With powerful AI Agents embedded across our platform, teams can analyze, test, and optimize user experiences faster than ever. Ranked #1 across multiple categories in G2’s Winter 2026 Report, Amplitude is the best-in-class solution for product, data, and marketing teams. Learn more at amplitude.com . As an organization, we deliver for our customers by living our values. We operate from a place of humility, take ownership of problems and successes, approach challenges with a growth mindset, and put our customers at the center of everything we do. Amplitude’s Commitment to Diversity Equity & Inclusion (DEI): Amplitude believes that diversity enables the creation of better products, improves the ability to solve complex problems, and drives more powerful solutions. We strive to create an environment of inclusion—one focused on psychological safety, empathy, and human connection—that will allow employees of all backgrounds to thrive. About The Role & Team The Senior Marketing Analyst will be a strategic analytics partner to the Marketing organization, helping leaders understand performance, identify opportunities, and make better decisions through data. Reporting to the Director of Marketing Operations, you'll bring strong B2B SaaS analytics expertise to marketing planning, performance measurement, and business insights. You'll work closely with Marketing, GTM Analytics, Sales Analytics, Customer Success Analytics, and FP&A to connect data across the funnel and translate it into actionable recommendations. This is an opportunity to have a meaningful impact on how Amplitude measures and drives efficient GTM growth. As a Senior Marketing Analyst, you will: Turn data into actionable marketing insights: Analyze marketing performance and funnel trends to identify what's w
About Mixpanel Mixpanel is the leading product intelligence and analytics platform, trusted by more than 29,000 companies to help understand how people use the products they build. By combining powerful analytics with AI that knows your business, Mixpanel helps teams see what’s working, diagnose what’s not, and decide what to build next. Learn more at mixpanel.com . About the Partner Marketing Team Senior Partner Marketing sits at the intersection of partnerships and demand generation. We turn Mixpanel's strategic, technology, and channel relationships into awareness, credibility, and pipeline, making sure every partner in the region has a marketing plan and a program behind it. About the Role We're looking for a Senior Partner Marketing Manager to own co-marketing strategy and execution across Mixpanel's North America partner ecosystem. You'll decide which partner relationships deserve investment, build the programs behind them, and make the case for tradeoffs when priorities compete. Reporting to the Director of Marketing, North America, you'll work closely with Partnerships, NA sales, and the regional marketing team, and you'll represent the region's needs to the global partner marketing function. This role owns ambiguous, cross-functional problems: which partners to prioritize, how to localize global programs without losing what makes them work, and how to prove partner marketing's contribution to pipeline. Responsibilities Set the co-marketing strategy for Mixpanel's NA partner ecosystem, prioritizing partners and programs based on pipeline potential and sales priorities Plan and lead joint programs webinars, launches, content, and campaigns that drive mutual pipeline with partners Own the partner marketing calendar, aligning it with sales priorities and the broader NA campaign cadence Lead the creation of co-branded content and assets case studies, one-pagers, sales decks, and web presence in partnership with each partner Design and run field and event program
About Mixpanel Mixpanel is the leading product intelligence and analytics platform, trusted by more than 29,000 companies to help understand how people use the products they build. By combining powerful analytics with AI that knows your business, Mixpanel helps teams see what’s working, diagnose what’s not, and decide what to build next. Learn more at mixpanel.com . About the Partner Marketing Team Senior Partner Marketing sits at the intersection of partnerships and demand generation. We turn Mixpanel's strategic, technology, and channel relationships into awareness, credibility, and pipeline, making sure every partner in the region has a marketing plan and a program behind it. About the Role We're looking for a Senior Partner Marketing Manager to own co-marketing strategy and execution across Mixpanel's North America partner ecosystem. You'll decide which partner relationships deserve investment, build the programs behind them, and make the case for tradeoffs when priorities compete. Reporting to the Director of Marketing, North America, you'll work closely with Partnerships, NA sales, and the regional marketing team, and you'll represent the region's needs to the global partner marketing function. This role owns ambiguous, cross-functional problems: which partners to prioritize, how to localize global programs without losing what makes them work, and how to prove partner marketing's contribution to pipeline. Responsibilities Set the co-marketing strategy for Mixpanel's NA partner ecosystem, prioritizing partners and programs based on pipeline potential and sales priorities Plan and lead joint programs webinars, launches, content, and campaigns that drive mutual pipeline with partners Own the partner marketing calendar, aligning it with sales priorities and the broader NA campaign cadence Lead the creation of co-branded content and assets case studies, one-pagers, sales decks, and web presence in partnership with each partner Design and run field and event program
ABOUT THE ROLE Peloton is seeking a Manager, Global Performance Creative Analytics & Experimentation to help shape how creative drives subscriber growth across global performance and consideration channels. Reporting to the Director of Marketing Measurement Strategy, this role sits at the critical intersection of Data Science and Performance Creative, partnering closely with stakeholders across the global Marketing organization. The ideal candidate is a unique hybrid: an analytically rigorous professional who inherently understands creative DNA—someone who knows how to design clean testing frameworks while speaking the fluid language of creative production. Rather than analyzing performance as a static output, this individual will interrogate granular creative metadata (dissecting formats, messaging angles, visual hooks, and narrative structures) to deduce deep historical learnings. Serving as the team's institutional memory for creative performance, you will translate data into context-rich, highly executional insights that actively guide future testing and fuel a continuous creative evolution. Success requires the ability to move beyond passive reporting to actively guide creative test structures, answer why creative assets perform, and influence future global production and media strategy through data-driven insights. YOUR DAILY IMPACT AT PELOTON Lead the development and execution of the yearly global performance creative learning agenda. Yearly agenda should uncover new business and brand opportunities, as well as opportunity analysis on complex topics like creative fatigue and creative composition to suggest net new, structured tests. Consult on messaging and visual hypotheses in Creative Strategy’s quarterly learning agenda based on performance analysis and insights Based on the yearly and quarterly learning agenda, partner with Media Analytics, Media, and Creative Strategy to establish prioritisation, the methodology, execution, and roadmap of globa
We are seeking a visionary Answer Engine Optimization Lead to spearhead our Large Language Model (LLM) and AI platform visibility strategy (e.g., ChatGPT, Claude, Google AI Overviews, Perplexity). Reporting into the Director of Marketing Acquisition, this role will be responsible for expanding our brand authority, maximizing developer mindshare, and driving new customer acquisition by optimizing MongoDB’s presence within LLM and answer engine responses. If you thrive at the intersection of technical content architecture, structured data, community advocacy, and AI-era discovery—and you want to lead a team on the front lines of defining the next wave of search experience optimization—this is a critical leadership role designed to accelerate target audience awareness and Product-Led Growth (PLG). This role will be based remotely in the United States. Key Responsibilities Define & Execute AEO Strategy: Design and own MongoDB’s global LLM visibility growth initiatives. Develop and execute strategies focused on increasing the citation share, sentiment, and accuracy of MongoDB across various technical developer audiences and agentic AI models Team Leadership: Oversee and scale a high-performing team of SEO, AEO, and content optimization professionals, fostering a culture of rapid experimentation in the AI search space Technical Information Architecture: Collaborate with Product, Engineering, and Documentation teams to optimize MongoDB’s digital footprint for LLM crawlers. Impose best practices for structured data, schema markup, knowledge graphs, and API/documentation accessibility to facilitate flawless RAG (Retrieval-Augmented Generation) ingestion UGC Response & Community Advocacy: Coordinate a multi-team framework (including Developer Relations and Support) to ensure timely, high-quality, and LLM-friendly insights are present on critical developer watering holes (e.g., Reddit, Stack Overflow, GitHub, Wikipedia). Leverage "build in public" tactics to organicall
Fin , now part of Salesforce, is on a mission to help businesses provide perfect customer experiences. Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey, from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk, giving modern support teams one single system. Together with Salesforce, the #1 AI CRM, where humans with agents drive customer success, we're building the future of customer experience. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword, it's a way of life. The world of work as we know it is changing, and we're looking for Trailblazers who are passionate about bettering business and the world through AI. Ready to level up your career at the company leading workforce transformation in the agentic era? You're in the right place. Agentforce is the future of AI, and you are the future of Salesforce. What's the opportunity? The Solutions Marketing team positions Fin to win in the market through compelling messaging, content, audience understanding, and field activation. The Director of Solutions will manage a team of solution marketers that will fundamentally help our revenue teams to be more effective and grow Fin ARR. This is a strategic role in the company, working directly with the senior leadership team. The Role The Solutions Marketing team can be thought of as the solutions or outbound equivalent of a traditional product marketing team. Fin already has a product marketing team that works closely with product managers to understand our product, create messaging, and build assets for product launches, the Website and our field. The Solutions Marketing team on the other hand, will focus on our prod
About the role AI and coding agents have made building enterprise apps nearly effortless and exposed a massive gap in the infrastructure to run them. Sigma is emerging as the AI Runtime Environment that makes enterprise AI actually work, and this role will tell that story to the market, why it matters, and help define and create this new category. As Director of Product Marketing for AI, you will own the positioning and go-to-market strategy for Sigma's overall AI narrative and its specific capabilities, including: natural language exploration, agentic workflows, and AI-powered application building (both internal and using external coding agents). This is a high-visibility, high-impact role that sits at the intersection of product, sales, and the market. You'll translate a rapidly evolving AI roadmap into sharp, differentiated messaging that resonates with data teams, business leaders, and the enterprise IT buyers who evaluate and approve AI investments. You will be a key voice in helping Sigma win the category. What you'll do Define and own Sigma's AI product positioning and messaging from core value propositions to competitive differentiation and persona-specific narratives. Partner with Product and Engineering to understand and influence Sigma's AI capabilities and roadmap. Lead product launches for AI features and capabilities, coordinating across marketing, sales, customer success, and partnerships. Partner with sales leadership and frontline reps to understand AI deal dynamics, competitive objections, and messaging gaps and incorporate learnings into improved positioning, content, and enablement. Partner with the Enablement team, build and maintain sales enablement materials pitch decks, battlecards, demos, objection-handling guides that help the field win competitive AI deals. Develop thought leadership content and market education programs that shape how the industry thinks about building with AI on enterprise data. Conduct ongoing
Datadog is looking for a Senior Director of Product Marketing to lead product marketing across Application Performance Monitoring (APM), Digital Experience Monitoring (DEM), and Developer Tools. You will lead the teams responsible for defining how these products compete, go to market, and grow. As a second-line leader, you will turn product strategy, competitive intelligence, market dynamics, customer needs, and product maturity into focused, full-funnel marketing strategies. This is an opportunity to own Product Marketing for three of Datadog’s fastest-growing product areas while helping define a new category we are entering. At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them. What You’ll Do: Lead and develop the Product Marketing organizations responsible for APM, DEM, and Developer Tools, coaching people managers and building high-performing teams capable of scaling with the business. Own portfolio-level product marketing strategy across three distinct businesses, using market, customer, competitive, funnel, and financial insights to identify growth levers, prioritize investments, and establish clear strategies to win. Partner with C-level executives and senior Product, Sales, and Marketing leaders to shape major product narratives, influence go-to-market priorities, and align product positioning with Datadog’s broader platform strategy. Set the go-to-market direction for each product line, determining the right mix of launches, campaigns, content, customer programs, sales enablement, and other marketing tactics based on product maturity, audience, business objectives, and performance data. Build a deep understanding of complex technical products, customers, and markets so you can challenge assumptions, strengthen positioning, guide teams through technical narratives, an
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