Job Title Performance Media Manager, Ali Job Description 核心职责: 负责品牌天猫店铺站内 Performance Media 全链路运营,制定 投放 策略、预算规划及优化方案,持续提升流量质量、转化效率及投资回报。 与电商销售及运营团队紧密合作,结合货品规划、生意目标及消费者策略,通过站内媒体、人群运营及营销资源整合,驱动重点品类、新品及核心产品增长,支持销售目标达成。 深度承接品牌营销及平台营销项目,结合新品上市、平台 IP 、 618/ 双 11 等重点营销节点,与相关团队协同制定站内营销及 投放 方案,最大化营销活动对站内流量及销量的贡献。 结合天猫平台内人群运营工具、营销资源及媒体能力,与 CRM 团队紧密协作,制定消费者增长策略,推动新客获取、会员渗透及高价值人群运营,提升站内人群资产质量及长期生意贡献。 建立 投放 及生意分析机制,定期输出流量、转化、 ROI 、 GMV 及新客贡献等核心指标分析,识别增长机会并推动优化落地;管理 TP 及相关合作伙伴,不断优化站内营销及 投放 体系。 <
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Performance Media Manager Jobs
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NYC - Hybrid Only Job Summary We are seeking a highly skilled and motivated Retail Media Manager to join our dynamic team. This role requires a seasoned professional with 5+ years of experience managing full-funnel Amazon On-site Media and Beauty retail media networks in a multi-platform, multi-channel environment. As a key member of our marketing organization, you will drive the strategic planning and execution of our Amazon media strategy within a consolidated agency ecosystem. In this role, you will be responsible for developing annual advertising strategies, optimizing media plans and budgets, and executing full funnel marketing campaigns. You will collaborate closely with internal teams, including Brand Marketing, PR, Social, Digital, Sales, and Creative, as well as external partners, to bring campaigns to life and achieve critical business KPIs. Your expertise in media and performance marketing metrics will be essential in optimizing campaigns, uncovering insights, and driving sustainable growth for our brands in the U.S. market. The ideal candidate is proactive, self-motivated, eager to learn, and excels in collaboration and communication. Strong analytical and problem-solving skills are essential for success in this role. Principal Accountabilities Key Responsibilities Strategic Media Planning and Execution Develop and execute comprehensive media strategies for Amazon on-site media (e.g., Sponsored Products, Sponsored Brands, DSP) and other beauty retail media n
About Us SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world. AI at SharkNinja At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in. Senior Manager, Performance Media Analytics (CEE) About SharkNinja At SharkNinja, our mission is to positively impact people's lives every day in every home around the world. Through our Shark and Ninja brands, we create innovative products that disrupt categories and delight consumers. As we continue to grow across Central and Eastern Europe, we're looking for a Senior Manager, Performance
Ready to do the most impactful work of your career? At Coinbase , we are uncompromising on our mission to increase economic freedom. The bar is high, the environment is intense, and we like it that way. This isn't a place for complacency, it’s a place to be pushed past your perceived limits. If you're ready to build the future of finance alongside people who refuse to settle for "good enough," you belong here. Coinbase is a remote-first, but not remote-only company. Expect to get together quarterly for intense in-person working sessions called “surges.” learn more about working at Coinbase . The Social team builds Coinbase's brand where the internet lives. We're hiring a Social Media Manager to grow Coinbase's prediction markets presence, starting with @CoinbasePredict on X. You'll turn live markets into real-time content across finance, sports, politics and culture, making Coinbase the place people go to see what the world thinks will happen next. What you'll do: Own @CoinbasePredict day to day, creating high-quality, original content including memes, commentary and real-time market reactions for @CoinbasePredict and @Coinbase. Track trends, culture and competitor activity across X and social platforms to spot opportunities and turn hot topics into timely content and live contracts. Partner with product marketing, product, legal, compliance and creative teams to bring prediction markets launches and campaigns to life on social. Build content processes, editorial
About Anthropic Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems. About the role As a Podcast Media Manager at Anthropic, you will own how Claude shows up in podcasts, one of our most important channels for reaching professionals and knowledge workers. This is not a traditional media buying role. We're looking for someone to build a refreshed, proactive podcast strategy: securing the right shows before they're obvious, going beyond standard ad reads, and creating unique partnerships that fully integrate our product into shows in ways no other brand is doing. In this role, you'll own our podcast program end to end, from annual strategy and show selection through network buys, scripts, pacing, and reporting across 100+ shows. You'll sit on the influencer marketing team and partner closely with growth marketing on performance goals and in-house campaigns, brand marketing on major campaign flights, enterprise marketing on B2B buys and scripts, creative and copy teams on reads and refreshes, comms teams on messaging and media buying teams/agencies on execution. Key responsibilities Own podcast strategy for Anthropic, setting where we show up instead of reacting to inbound pitches Lead podcast strategy flights for
Secure Every Identity, from AI to Human Identity is the key to unlocking the potential of AI. Okta secures AI by building the trusted, neutral infrastructure that enables organizations to safely embrace this new era. This work requires a relentless drive to solve complex challenges with real-world stakes. We are looking for builders and owners who operate with speed and urgency and execute with excellence. This is an opportunity to do career-defining work. We're all in on this mission. If you are too, let's talk. We are looking for a strategic, data-driven, and highly resourceful EMEA Digital Media Manager to own regional digital acquisition and paid media strategy across priority EMEA markets, including UKI, France, Germany, the Netherlands, and other key growth regions. This is a manager-level individual contributor role with significant autonomy and regional ownership. You will translate global marketing strategy into an EMEA digital media plan, determine how investment should be deployed across markets and channels, and continuously optimize toward qualified demand, pipeline, and revenue outcomes. This role requires more than strong platform execution. We are looking for someone who can develop a clear regional point of view, identify where performance is strong or weak, recommend where investment should shift, and influence senior regional and global stakeholders with data-backed recommendations. The ideal candidate is a T-shaped digital leader who operates at the inters
About Novo Small businesses are the backbone of the US economy, comprising almost half of the GDP and the private workforce. Yet, big banks don’t provide the access, assistance and modern tools that owners need to successfully grow their business. We started Novo to challenge the status quo—we’re on a mission to increase the GDP of the modern entrepreneur by creating the go-to banking platform for small businesses (SMBs). Novo is flipping the script of the banking world, and we’re excited to lead the small business banking revolution. At Novo, we’re here to help entrepreneurs, freelancers, startups and SMBs achieve their financial goals by empowering them with an operating system that makes business banking as easy as iOS. We developed modern bank accounts and tools to help to save time and increase cash flow. Our unique product integrations enable easy access to tracking payments, transferring money internationally, managing business transactions and more. We’ve made a big impact in a short amount of time, helping thousands of organizations access powerfully simple business banking. Why Novo? Novo is a rapidly growing Series B fintech startup with a mission-driven team passionate about helping every small business in America Positive, inclusive, supportive culture cheering you on your journey We work with very new technologies and architecture patterns We provide learning and development budgets to help you grow and bond with your team Offices in NYC and India, with a growin
Datadog is looking for a Social Media Manager to advance our social media program. This role sits at the intersection of content creation, strategy, and corporate communications — owning the day-to-day execution of Datadog's social presence while helping shape how social supports our broader comms and marketing mission. You'll report to our Senior Group Manager of Corporate Communications, while working in close partnership with the Senior Social Media Manager and the rest of the Corporate Communications team. This is a role for someone who is equal parts creative and analytical: you can write a scroll-stopping post and explain exactly why it worked. At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them. What You’ll Do: Manage the content calendar and day-to-day execution across social channels, including Instagram, LinkedIn, and X. Develop and execute social communication plans for product announcements, launches, global events, and other key company initiatives in partnership with communications, marketing, and cross-functional teams. Create and manage social content and programs that showcase Datadog, including employee advocacy initiatives, internal and external newsletters, and content supporting sponsored and Datadog-hosted events. Monitor social channels and engage with relevant
Shape the Future with Dun & Bradstreet At Dun & Bradstreet, we believe data has the power to create a better tomorrow. As a global leader in business decisioning data and analytics, we help companies worldwide grow, manage risk, and innovate. For over 180 years, businesses have trusted us to turn uncertainty into opportunity. We’re a diverse, global team that values creativity, collaboration, and bold ideas. Are you ready to make an impact and help shape what’s next? Join us! Explore opportunities at dnb.com/careers. The Social Media Manager is responsible for managing and optimizing the company’s organic social media presence across priority platforms, driving engagement, brand visibility, and alignment with corporate communications and marketing objectives. This role owns day-to-day channel management and campaign delivery, while contributing to social media planning, content strategy, and performance optimization. The position translates business and corporate messaging into compelling social content, ensuring consistency in voice, tone, and brand standards. Working cross-functionally with Corporate Communications, Marketing, Product, and Sales teams, this role helps shape social media initiatives, using data and insights to continuously improve content effectiveness and audience engagement.
WHO WE ARE: Zinnia is the leading technology platform for accelerating life and annuities growth. With innovative enterprise solutions and data insights, Zinnia simplifies the experience of buying, selling, and administering insurance products. All of which enables more people to protect their financial futures. Our success is driven by a commitment to three core values: be bold, team up, deliver value – and that we do. Zinnia has over $180 billion in assets under administration, serves 100+ carrier clients, 2500 distributors and partners, and over 2 million policyholders. Policygenius, Zinnia brand, transforms the insurance journey for consumers by providing a one-stop platform where consumers can compare options from top insurance carriers, get unbiased expert advice, buy policies, and manage their insurance portfolio, in one seamless, integrated experience. Our proprietary technology platform integrates with the leading life, disability, and home & auto insurance carriers and delivers an exceptional digital experience for both consumers and insurance carriers. WHO YOU ARE: We're looking for a creative, data-driven Paid Social Media Manager to take full ownership of Policygenius' social media presence across organic, paid, and influencer marketing channels. This is an exciting opportunity for someone who is passionate about social media and eager to shape the voice, strategy, and growth of our brand. This role is both strategic and hands-on. You'll be responsible
SpaceX was founded under the belief that a future where humanity is out exploring the stars is fundamentally more exciting than one where we are not. Today, SpaceX is actively developing the technologies to make this possible, with the ultimate goal of making life multiplanetary and expanding consciousness to the stars. SpaceXSI is building Super Intelligence to help humanity understand the universe. Our teams are building the full Super Intelligence stack: from our Colossus supercomputers, to Grok models, to our suite of applications, including Grok Bot, Grok Build, Grok Imagine, Grok Voice, and X. We're creating a powerful flywheel where more compute trains better models, better models power more useful products, and what we learn from people using those products shapes what we build next. About the role We’re looking for a Brand Paid Media Manager to build awareness, shape perception, and introduce our brand to new audiences at scale. You’ll lead top-of-funnel media across channels such as television, podcasts, out-of-home, streaming audio and video, and other high-impact brand placements. This role blends strategic thinking with hands-on execution. You’ll determine where and how we show up, negotiate and manage media investments, and partner with creative and brand teams to develop campaigns that resonate with technical and business audiences. You’ll also build a rigorous measurement approach that connects brand activity to awareness, consideration, demand, and long-term
Why Sony Interactive Entertainment? Sony Interactive Entertainment isn’t just the Best Place to Play — it’s also the Best Place to Work. Sony Interactive Entertainment (SIE) is the company behind the PlayStation brand. As a subsidiary of Sony Group Corporation, we’re part of a proud legacy of innovation and excellence. SIE is a dynamic technology company, delivering cutting-edge hardware and network services to more than 100 million people and an entertainment leader, home to some of the most beloved and recognizable intellectual properties (IP) in the world. Our role at SIE is to create and nurture the experiences under the PlayStation brand, a name synonymous with entertainment excellence and creativity. Media Manager – LATAM São Paulo, Brazil (Hybrid) The Media Manager – LATAM is the key bridge between Global Media and local marketing teams, ensuring global media strategies are translated into locally relevant, high-performing campaigns across Latin America, including with a focus on Brazil and CASSA (Central America & Spanish Speaking South America). This role acts as a trusted advisor and market advocate, representing LATAM needs within global planning while aligning local execution to global priorities. You will lead local media planning excellence, agency performance, and campaign delivery—driving measurable business impact across the PlayStation portfolio (Hardware, Software, Services, Peripherals, and Third-Party Marketing). You will partner closely with G
Replit is the agentic software creation platform that enables anyone to build applications using natural language. With millions of users worldwide, Replit is democratizing software development by removing traditional barriers to application creation. About the Role Replit is investing seriously in paid media — TV, CTV, online video, out-of-home, audio, social, and search — and we need the person who makes that investment work. This role is the internal owner of our media program: you'll direct our external media agencies, pressure-test their plans, steward the budget, and hold every dollar accountable for reaching the right audiences on the right channels at the right time. You'll report to the VP of Marketing and act as the connective tissue between our brand and growth teams and our agency partners. This is not a hands-on-keyboard activation role. You won't be living in Ads Manager — you'll be the person who briefs the agency, challenges the channel mix, catches the pacing problem before it becomes a budget problem, and translates campaign performance into decisions leadership can act on. This is the right role if you've sat on the brand side (or want to move there from a media agency), you know what a great media plan looks like and what a lazy one looks like, and you get energy from being the sharpest media mind in the room without needing to touch the platforms yourself. What You'll Do Agency leadership: Serve as the primary day-to-day partner to our media agencies. Set
The best brands become part of people's every day. They show up in the quiet moments, the celebrations, the traditions, and the memories customers return to again and again. At LAKE, social is where many of those moments are shared, and we're looking for a Senior Social Media Manager to help tell that story. This role will shape how LAKE comes to life across social platforms, translating brand strategy into content that feels thoughtful, inspiring, and distinctly LAKE. From seasonal storytelling and product launches to creator partnerships and community engagement, you will ensure every interaction reflects our point of view and strengthens affinity for the brand. You will partner closely with leaders across the Commercial division: Creative, eCommerce, Marketing, Retail, and Client Services to bring our brand to life in ways that are visually compelling, culturally relevant, and aligned to business objectives. You will balance long-term brand building with day-to-day execution, connecting strategy, storytelling, and performance to grow our audience and deepen engagement. This is a role for a strategist and storyteller who understands both the art and science of social, can translate strategy into meaningful customer connection, and has the judgment to know what deserves a place in the conversation. You'll bring a strong creative point of view, an instinct for culture, and a passion for building community, helping more c
Hybrid - New York, NY. Must be based in NY, Laneige is seeking a dynamic Senior Social Media Manager to lead our platform strategy, elevate brand storytelling, and deepen community engagement across Instagram, TikTok, YouTube, and Facebook. This high-impact role is central to shaping Laneige’s digital voice, translating cultural insights into compelling narratives, and building authentic connections with our audience. As a strategic partner to the IC Director, you will own the full lifecycle of social media strategy—from ideation and content planning to execution, optimization, and performance analysis. You’ll drive campaign development, oversee team workflows, and collaborate cross-functionally to ensure every touchpoint reflects Laneige’s brand ethos and delivers measurable results. You’ll spearhead content creation across evergreen storytelling, product launches, and VIP activations, bringing bold, social-first ideas to life through visual design, copywriting, and trend-driven execution. You’ll also support paid media initiatives, manage external creators, and contribute to influencer and community event strategies. As a hands-on creative leader, you’ll ideate, shoot, design, and edit content that embodies Laneige’s customer-first, culture-forward approach. You’ll engage daily with our community, amplify brand visibility through thoughtful interactions, and leverage performance insights to continuously refine our content strategy. You’ll also lead reporting, post-campaign
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