Product Marketing Specialist Jobs

The Product Management team drives Asana’s product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. We’re helping to define the Work Management category and inventing new ways for teams to work more efficiently together and see the larger purpose behind their work. Our team works directly with Engineering, Design, Experience Research, and Data Science, as well as with Sales, Support, and Marketing to ship great products. You’ll take part in every type of product work here — from strategy to product to process improvements — conceptualizing, launching, and iterating on Asana itself for millions of teams around the world. Joining our recently formed team in Warsaw, you’ll contribute to the product direction for Asana’s new product for the agentic software development lifecycle—our bet on what the next $100M+ line of business looks like. As a Staff Product Manager, you’ll work from first principles to define how modern teams plan, sequence, and ship work in an AI-native world. You’ll partner closely with design, research and engineering to turn ambiguous problem spaces into sharp, opinionated workflows that feel fast, minimal, and “obviously right” to high-performing teams. You’ll validate your bets directly with demanding customers—from hypergrowth startups to global enterprises—and be accountable for turning those insights into a focused roadmap and real business impact. This role is based in Warsaw with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Our employees in Poland are employed under a contract of employment. What you’ll achieve Deliver a high-craft product to a new kind of customer for Asana Build product with strong passion and operational maturity Create a product strategy to balance multiple priorities and use c

The Product Management team drives Asana’s product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. We're defining a new category of technology as the human agent operating system by inventing new ways for teams to work together more efficiently. Our team works directly with Engineering, Design, Experience Research, and Data Science, as well as with Sales, Support, and Marketing to ship great products. You’ll take part in every type of product work here, from strategy to product to process improvements, by conceptualizing, launching, and iterating on Asana itself for millions of teams around the world. We are looking for an experienced Product Manager to join our Enterprise Data Governance team. Our team owns the strategic platform capabilities that govern the full lifecycle of customer data, including retention, migration, auditing, export, and operational governance. We are foundational to Asana's enterprise success, providing the controls and policy frameworks that allow large organizations to meet complex regulatory requirements and securely adopt AI. As a Product Manager here, you will bridge the gap between technical infrastructure and enterprise customer needs, partnering closely with Engineering, Security, Legal, and Design to reduce operational burden and build the governance foundation that helps people and AI agents collaborate safely at scale. This is a high-impact role at the intersection of enterprise trust, regulatory compliance, and platform strategy, directly driving Asana’s growth in highly regulated industries. This role is based in our Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams wit

The Product Management team drives Asana's product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. We're helping to define the Work Management category and inventing new ways for teams to work more efficiently together and see the larger purpose behind their work. Our team works directly with Engineering, Design, Experience Research, and Data Science, as well as with Sales, Support, and Marketing to ship great products. We're looking for a Senior Product Manager to join the team that enables customers to turn their work into concrete plans. This team owns the core surfaces people rely on to structure, organize, and view their work in Asana — including Pages, projects, list views, and My Tasks, among others — spanning both 0 → 1 experiences and deep, high-stakes improvements to workflows that millions of teams use every day. Because these surfaces are foundational to how people work in Asana, decisions here ripple across nearly every other team at the company, and this role requires aligning multiple partners around complex, sometimes ambiguous tradeoffs. This role is based in our New York City office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve: Set the strategy for a program or large workstream within our core planning experience, aligned with broader group goals Drive end-to-end delivery of multi-month initiatives — from problem definition through launch — often defining work that lands on other teams' roadmaps and requires coordinating delivery across multiple teams, rather than

The Product Management team drives Asana’s product strategy and execution, translating customer needs and opportunities into a compelling roadmap and working cross-functionally to deliver impactful solutions for team productivity and collaboration. We’re helping to define the Work Management category and inventing new ways for teams to work more efficiently together and see the larger purpose behind their work. Our team works directly with Engineering, Design, Experience Research, and Data Science, as well as with Sales, Support, and Marketing to ship great products. You’ll take part in every type of product work here — from strategy to product to process improvements — conceptualizing, launching, and iterating on Asana itself for millions of teams around the world. We are looking for an experienced product manager to join the team responsible for key elements of Asana’s work platform strategy. Over the next 2 years, a critical piece of Asana’s strategy is to continue building out a platform that can support many different types of workflows. You’ll be responsible for understanding how customers’ need to structure work to enable their workflows and build out the features to meet those needs directly, and enable other Asana R&D teams to incorporate structure into their features. You’ll work with a large set of cross-functional partners across both our GTM and internal teams to learn about how internal and external customers of all sizes need to customize their core Asana experience to support their workflows, and how your work fits within the entire customer lifecycle so that we customers feel confident in structuring their work in the right way at the right time to power. This role is perfect for a product manager with deep customer empathy for the complexity of mapping messy work to a structured tool, has an end-to-end ownership mindset, and drives for results. We are looking for someone who has experience building software in partnership with enterprise custom

We’re looking for a visionary Product Manager to lead the Agents Experience team in San Francisco. In this role, you will define how humans and AI agents work together inside Asana and make collaborating with agents feel natural, trustworthy, and indispensable. You will join our Product Management team, which drives Asana's product strategy and works cross-functionally across Engineering, Design, Experience Research, Data Science, Sales, Support, and Marketing to deliver impactful solutions that help teams see the larger purpose behind their work. This role is based in our San Francisco office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements. What you’ll achieve Own the product vision and prioritized roadmap for the core agent experience that will define the modern Human + Agent workplace. Drive agent adoption by owning how teams discover, activate, and build lasting habits around AI agents, turning successful first experiences into durable, team-wide usage. Partner with design and user research to refine the core interactions for how users create, direct, review, and give feedback to agents in the flow of work. Lead discovery, pilots, and betas with enterprise customers to understand how organizations adopt agents, translating those insights into product strategy. Shape the experiences that let humans confidently delegate work to agents, including transparency, control, and feedback loops that build trust at every step. Define engagement metrics, instrument tracking, and iterate continuously on the product experience. About you 6+ years of product management experience, ideally focused on AI products, collaboration software, or enterprise workflows. Pr

Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI. From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world. If you're excited to shape the future of design and collaboration, join us! As a Field Marketing Manager you will support our Third Party & Partner Events strategy, owning the end-to-end execution, experience, and sales enablement of our third party conferences, partner co-marketing events, and sponsorships. You will own the outcomes of execution: ensuring every event we show up to, whether we're hosting a booth, sponsoring a session, or co-hosting with a partner, is delivered through clear communication and with quality, completeness, and results that align with our larger business goals and expectations. Your focus will be on the how, from documentation, contracting and shipping to on-site staffing and travel, including your own. This is a full time role that can be held from one of our US hubs or remotely in the United States. This role requires up to 50% travel, including potential international travel. What you'll do at Figma: Own end-to-end execution of third-party and partner events, sponsorships, conferences, trade shows, and co-marketed activations, from contracting and vendor management through registration, badge logistics, booth/exhibit fulfillment, shipping, inventory, and on-site staffing plans Independently manage the event portfolio: scope the work, sequence tasks, estimate timelines, and adapt plans as requirements shift, incorporating AI tools to move faster without sacrificing quality Coordinate all travel logistics for the events team and Figma attendees (executives, sales, speakers), including flights, lodging, ground transport, and visas for in

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Lyft is looking for a Design Systems Manager to join Design Foundations, the infrastructure layer of Lyft's design organization. Design Systems at Lyft is an integral part of the overall user experience. Our design system spans product surfaces, marketing, and brand, officially known as the Lyft Product Language (LPL) and shipped directly to code. You'll own the craft and execution of that system, partner closely with design, engineering, and marketing, and lead Design systems work through a period of active global growth and capability expansion. This role reports to the Director of Design Foundations and works alongside a dedicated DPM and Engineering managers, and a tight-knit team of design systems practitioners. Responsibilities: Strategy & Vision Set the strategy and roadmap for Lyft Product Language (LPL) across product, marketing, and brand surfaces, in partnership with the Director of Design Foundations and engineering leadership and the Design Systems team Lead the AI transformation of the system: integrate AI into LPL tooling, adoption workflows, and the day-to-day designer experience at Lyft Represent Design Systems in reviews and other senior leadership forums People & Craft Manage and develop a team of design systems designers and illustrators working across iOS, Android, web, and brand Hold the quality bar for system-wide design: cross-platform coherence, accessibility (WCAG), road safety, localization, and brand consistency. Coach the team on making educated tradeoffs between flexibility, coherency, usability, and efficiency Execution & Partnership Partner closely with the Design Systems DPM and engineering managers to maintain system health, sequence work, and unblock teams Own the LPL component contribution and review process end-to-end, from intake through release Commu

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The strongest enterprise and mid-market marketing doesn't lead with a product — it leads with the problem a buyer already has. A hospital administrator isn't looking for "Lyft Concierge"; they're looking to reduce missed appointments. An auto dealer principal isn't looking for a rideshare product; they're looking to keep loaner logistics from costing them revenue. We are in the process of revising our go-to-market for Lyft Business to organize around these audiences and their transportation problems, with Concierge, Lyft Pass, Business Profiles, and our Business Travel products positioned as the answer to a clearly named pain point by customer profile. We're hiring an Industry Marketing Manager to build that audience-first structure for our priority verticals, starting with Healthcare and Automotive , across both mid-market and enterprise segments. You'll own the vertical narrative and the content, demand generation strategy, and enablement that will drive marketing-attributable revenue. The primary function of this role is to build and lead vertical-specific go-to-market (GTM) motions for our mid-market and Enterprise business — bringing together vertical-specific content, demand generation, and sales enablement into a coherent, audience-first strategy. Responsibilities: Own vertical strategy and integrated programs Design and execute large, orchestrated tentpole programs for our priority verticals (no more than 2 per quarter) — multichannel activation spanning digital, live events, paid media, social, and press — that bring our value proposition and industry point of view to life for a defined buyer (e.g., hospital CFO, healthcare operations leader, dealer principal/service manager). Build and maintain a thought leadership agenda for each prioritized vertical: original research, proof p

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The Lifecycle Growth Marketing team engages with millions of Lyft riders and drivers to drive preference and usage of Lyft. The team runs hundreds of acquisition, engagement, retention and resurrection experiments every year across email, push notifications, SMS and in-app messaging surfaces. We are data-driven in everything we do. We test and measure all of our communications and tailor experiences to be personalized and contextual by audience segment. In this role, you will work closely with Product, Engineering, Analytics, Data Science, and Marketing Operations to design, test and optimize incentive and non-incentive messages and experiences. Responsibilities: Own the lifecycle marketing strategy for your audience — define the channel mix, set the prioritization framework, and ensure every communication delivers clear value to the target user Build and manage an experimentation program that drives measurable impact — from ideation through results, with a clear point of view on what to test Partner with Engineering, Product, and Data Science to unlock new platform capabilities, influence roadmaps, and push beyond out-of-the-box tooling Own performance reporting — define metrics, experimentation setup, and share results and next steps with stakeholders and leadership Drive creative strategy — brief, review, and iterate on assets across email, push, SMS and in-app with a strong feedback loop with designers and copywriters Apply behavioral science frameworks to inform message sequencing, timing, and incentive design Experience: 6+ years in growth marketing. You've owned a full lifecycle marketing program from the ground up — not just executing campaigns, but building strategy from high-level goals and managing a prioritized roadmap Strong SQL skills required — you’re comfortabl

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The strongest enterprise and mid-market marketing doesn't lead with a product — it leads with the problem a buyer already has. A hospital administrator isn't looking for "Lyft Concierge"; they're looking to reduce missed appointments. An auto dealer principal isn't looking for a rideshare product; they're looking to keep loaner logistics from costing them revenue. We are in the process of revising our go-to-market for Lyft Business to organize around these audiences and their transportation problems, with Concierge, Lyft Pass, Business Profiles, and our Business Travel products positioned as the answer to a clearly named pain point by customer profile. We're hiring an Industry Marketing Manager to build that audience-first structure for our priority verticals, starting with Healthcare and Automotive , across both mid-market and enterprise segments. You'll own the vertical narrative and the content, demand generation strategy, and enablement that will drive marketing-attributable revenue. The primary function of this role is to build and lead vertical-specific go-to-market (GTM) motions for our mid-market and Enterprise business — bringing together vertical-specific content, demand generation, and sales enablement into a coherent, audience-first strategy. Responsibilities: Own vertical strategy and integrated programs Design and execute large, orchestrated tentpole programs for our priority verticals (no more than 2 per quarter) — multichannel activation spanning digital, live events, paid media, social, and press — that bring our value proposition and industry point of view to life for a defined buyer (e.g., hospital CFO, healthcare operations leader, dealer principal/service manager). Build and maintain a thought leadership agenda for each prioritized vertical: original research, proof p

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The Lifecycle Growth Marketing team engages with millions of Lyft riders and drivers to drive preference and usage of Lyft. The team runs hundreds of acquisition, engagement, retention and resurrection experiments every year across email, push notifications, SMS and in-app messaging surfaces. We are data-driven in everything we do. We test and measure all of our communications and tailor experiences to be personalized and contextual by audience segment. In this role, you will work closely with Product, Engineering, Analytics, Data Science, and Marketing Operations to design, test and optimize incentive and non-incentive messages and experiences. Responsibilities: Own the lifecycle marketing strategy for your audience — define the channel mix, set the prioritization framework, and ensure every communication delivers clear value to the target user Build and manage an experimentation program that drives measurable impact — from ideation through results, with a clear point of view on what to test Partner with Engineering, Product, and Data Science to unlock new platform capabilities, influence roadmaps, and push beyond out-of-the-box tooling Own performance reporting — define metrics, experimentation setup, and share results and next steps with stakeholders and leadership Drive creative strategy — brief, review, and iterate on assets across email, push, SMS and in-app with a strong feedback loop with designers and copywriters Apply behavioral science frameworks to inform message sequencing, timing, and incentive design Experience: 6+ years in growth marketing. You've owned a full lifecycle marketing program from the ground up — not just executing campaigns, but building strategy from high-level goals and managing a prioritized roadmap Strong SQL skills required — you’re comfortabl

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. Lyft is looking for a Design Systems Manager to join Design Foundations, the infrastructure layer of Lyft's design organization. Design Systems at Lyft is an integral part of the overall user experience. Our design system spans product surfaces, marketing, and brand, officially known as the Lyft Product Language (LPL) and shipped directly to code. You'll own the craft and execution of that system, partner closely with design, engineering, and marketing, and lead Design systems work through a period of active global growth and capability expansion. This role reports to the Director of Design Foundations and works alongside a dedicated DPM and Engineering managers, and a tight-knit team of design systems practitioners. Responsibilities: Strategy & Vision Set the strategy and roadmap for Lyft Product Language (LPL) across product, marketing, and brand surfaces, in partnership with the Director of Design Foundations and engineering leadership and the Design Systems team Lead the AI transformation of the system: integrate AI into LPL tooling, adoption workflows, and the day-to-day designer experience at Lyft Represent Design Systems in reviews and other senior leadership forums People & Craft Manage and develop a team of design systems designers and illustrators working across iOS, Android, web, and brand Hold the quality bar for system-wide design: cross-platform coherence, accessibility (WCAG), road safety, localization, and brand consistency. Coach the team on making educated tradeoffs between flexibility, coherency, usability, and efficiency Execution & Partnership Partner closely with the Design Systems DPM and engineering managers to maintain system health, sequence work, and unblock teams Own the LPL component contribution and review process end-to-end, from intake through release Commu

Who we are About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career. About the team Stripe Capital provides access to fast, flexible financing to businesses, with the mission of helping them accelerate their growth. Businesses use the funds for marketing, hiring, geographic expansion, working capital, new equipment purchases, and much more. Capital has scaled meaningfully over the last few years, both in terms of user impact (over 81,000 businesses received financing through Stripe Capital in 2025 alone) as well as financial impact as a business line within Stripe. Over 95% of our users say they love using Capital, making us one of the most popular products at Stripe—and we're just getting started. What you'll do The Capital PM team is responsible for three things—deeply understanding our users' needs, creating a lending and financing roadmap for the products we want to build, and leading a cross-functional team (across engineering, design, marketing, finance, and more) to get things done. In this role, you'll be responsible for Capital's International business, product suite, and roadmap. Capital is rapidly expanding across numerous countries and we've seen momentum and strong year-over-year growth. We're looking for a Product Manager who can own our international efforts end-to-end, setting the core vision and strategy as well as growing the existing business. This leader will effectively function as the "mini-GM" of the Capital International business, leading a cross-functional team across engineering, design, sales, mar

Who we are About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career. About the team The Communications team builds and protects Stripe’s brand and influence across the world. Product Comms is a team of creative thinkers and entrepreneurial strategists tasked with deepening the understanding of Stripe’s products. We work closely with the Product, Marketing, Policy and wider Comms teams to produce imaginative and effective messaging and provide strategic counsel to our executive team that goes far beyond the bounds of traditional comms. What you’ll do This role is to lead global product communications for Stripe’s crypto offerings. You’ll work shoulder-to-shoulder with senior leaders and the teams building Stripe’s crypto products to shape the storytelling strategy around this new frontier of financial infrastructure. Three important dimensions of this role include: (i) entrepreneurialism — you’ll work in uncharted territory, building a new comms muscle for Stripe. It’ll be up to you to identify and go after the best opportunities. (ii) superb writing and storytelling — you’ll bring your writing skills to bear on Stripe’s highest profile public moments, such as company letters, executive keynotes, and other long-form content. The vision for Stripe’s crypto products needs to come to life with your words. (iii) attention to detail — building in a new space requires a foundation of trust and legitimacy. You’ll work at an uncompromising quality bar where no detail is too small to matter. Responsibilities Lead global product c

Who we are About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career. About the team The Stripe EMEA Marketing team is a dynamic and rapidly growing group dedicated to transforming customers into enthusiastic advocates for Stripe. Collaborating closely with sales, we focus on accelerating the path to purchase and enhancing product adoption among our user base. Our regional marketing efforts involve crafting and executing tailored marketing plans that resonate with local audiences, as well as spearheading our most significant conferences and sponsorships that drive go-to-market success and business growth. Join us and be part of a culture that celebrates teamwork, innovates boldly, and makes a meaningful impact. What you’ll do We’re looking for a strategic, results-oriented marketing leader to drive our marketing engine for SMB and Mid-Market segments across EMEA, with an emphasis on Ideal Customer Profiles. This segment represents a massive portion of Europe’s economic fabric and is a critical driver of our ambitions in the region. This is a senior individual contributor role for someone who thrives at the intersection of strategy, execution, and cross-functional influence. You'll translate global priorities into locally resonant programs, ensuring that audiences in the SMB and Mid-Market space have high-quality, insight-driven experiences throughout their lifecycle, from early exploration to long-term partnership. The ideal candidate is data-driven, has an unbridled passion for working hand-in-hand with regional sales