Campaign Marketing Specialist in India

About the Role We are looking for a powerhouse Head of Go-To-Market (GTM) / Growth to own the entire commercial launch and expansion strategy for our product. This isn't a traditional, siloed marketing or sales role—this is a unified, high-impact position designed for a strategic leader who views marketing, launch mechanics, demand generation, and sales enablement as a single, continuous motion. As a product goes live, you will literally be the person who takes the product to market. If you possess a rare blend of sharp marketing instincts and a commercial sales mindset, this role is built for you. Key Responsibilities Your mission is simple yet challenging: bridge the gap between product readiness and market dominance.  The Launch Mastermind: Own the end-to-end launch strategy for our product. You will define the positioning, messaging, and rollout phases to ensure maximum impact on day one.  Unified GTM Execution: Treat marketing, demand gen, and sales enablement not as separate departments, but as a single, cohesive engine.  Demand Generation: Design, execute, and scale data-driven inbound and outbound campaigns that build a robust, high-converting pipeline.  Sales Enablement: Arm the sales team with the exact tools, collateral, competitive intelligence, and playbook they need to close deals faster.  Cross-Functional Leadership: Work hand-in-hand with Product, Engineering, and Executive leadership to align market feedback with product roadmaps. What We Are Looking For  The Sales & Marketing Contour: You don't just sit in a marketing silo or a sales bullpen. You deeply understand the psychology of the buyer (Marketing) and the mechanics of closing a deal (Sales).  Launch Experience: You have a proven track record of successfully launching new products or entering new markets from scratch, preferably in a fast-paced environment.  Data-Driven Builder: You are comfortable working with analytics, attribution models, and CRM data to optimize the funnel contin

Job description: 3-4 Years of experience. The candidate must possess excellent communication skills in English. The candidate must have prior experience of working with hospitality brands. The candidate must have prior experience of working with marketing agencies. ROLE DESCRIPTION Brand Storytelling: Craft compelling, luxury-driven narratives that bring brand identities to life. Content Creation: With insights at the core, write sharp, engaging copy across social media, branding, scripts, campaigns. Brand Position: Shape and elevate brand voice to create benchmark-worthy content. Creative Concepts: Collaborate with teams to co-create campaigns, taglines, and content hooks. Job Type: Full-time Benefits: Paid sick time Paid time off Work from home Experience: agency: 3 years (Required) Copywriting: 3 years (Required) hospitality brand: 3 years (Preferred) Language: English (Required) Work Location: Remote

Lead Generation: Uncover qualified business opportunities through cold outreach, networking, and industry research. Partnership Building: Cultivate long-term, mutually beneficial relationships with corporate partners and major accounts. Pitching & Proposals: Create and deliver tailored business presentations, proposal documentation, and pitch decks. Deal Negotiation: Own the negotiation process, draft rate agreements, and align stakeholders to secure win-win contracts. Market Intelligence: Analyze competitor movements, consumer pain points, and industrial shifts to recommend new services. Cross-Functional Collaboration: Sync with marketing and product development teams to shape promotional campaigns and launch plans. Pipeline Management: Maintain transparent data tracking and pipeline updates using CRM software like Salesforce

About Us: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. Location- Noida / Bangalore / Mumbai Role Overview : The Campaign Operations Specialist will be responsible for end-to-end execution and optimization of advertiser campaigns on the Paytm Ads platform. This role sits at the intersection of ad operations, performance optimization, and client delivery, ensuring campaigns run flawlessly, meet KPIs, and drive measurable business outcomes. Key Responsibilities Campaign Setup & Execution ● Set up and launch managed service ad campaigns across Paytm ad inventory (primarily scratch cards). ● Configure targeting, budgets, bidding, creatives, and flighting based on client briefs. ● Ensure accurate tagging, tracking, and attribution setup. Campaign Monitoring & Optimization ● Monitor live campaigns for delivery, pacing, CTR, CVR, ROAS, and CPA. ● Perform ongoing optimizations on bids, targeting, creatives, and budgets to maximize performance. ● Identify and resolve delivery issues (under-delivery, drop in CTR, tracking gaps). ● Translate learnings into repeatable playbooks and SOPs. Reporting & Insights ● Prepare daily, weekly, and post-campaign reports for advertisers and internal stakeholders. ● Analyze performance trends and convert data into actionable insights and recommendations. ● Support QBRs and performance reviews with clear narratives and data storytelling. Client & Internal Collaboration ● Act as the operations SPOC for sales, account management, and product teams. ● Work closely with Sales to understand client objectives and translate them into executable media plans. ● Coordinate with creative, tech, and product te

About Us Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. Location- Noida / Bangalore / Mumbai Role Overview The Campaign Operations Specialist will be responsible for end-to-end execution and optimization of advertiser campaigns on the Paytm Ads platform. This role sits at the intersection of ad operations, performance optimization, and client delivery, ensuring campaigns run flawlessly, meet KPIs, and drive measurable business outcomes. Key Responsibilities Campaign Setup & Execution ● Set up and launch managed service ad campaigns across Paytm inventory (Search Ads, Display, Native, Post-Transaction placements, Video where applicable). ● Configure targeting, budgets, bidding, creatives, and flighting based on client briefs. ● Ensure accurate tagging, tracking, and attribution setup. Campaign Monitoring & Optimization ● Monitor live campaigns for delivery, pacing, CTR, CVR, ROAS, and CPA. ● Perform ongoing optimizations on bids, targeting, creatives, and budgets to maximize performance. ● Identify and resolve delivery issues (under-delivery, drop in CTR, tracking gaps). Reporting & Insights ● Prepare daily, weekly, and post-campaign reports for advertisers and internal stakeholders. ● Analyze performance trends and convert data into actionable insights and recommendations. ● Support QBRs and performance reviews with clear narratives and data storytelling. Client & Internal Collaboration ● Act as the operations SPOC for sales, account management, and product teams. ● Work closely with Sales to understand client objectives and translate them into executable media plans. ● Coordinate with creative, tech, and product teams to resolve issues and improve c

About Paytm Group: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the Team: Our Key Offerings are divided into 5 broad categories as follows: • Entertainment • Digital Platforms • CVM Solutions • Enterprise Services • Financial Platforms One97 has the widest and largest deployment of telecom applications on cloud platforms in India and has a myriad of VAS services that have helped operators augment their revenue even in complex markets like India, SAARC, Middle East, Africa and many more Role Overview: We are looking for a data-driven Growth to support our mobile app and SuperApp ecosystem. The role combines analytical rigor with hands-on execution, focusing on user acquisition, retention, engagement, and GTM strategy optimization. The ideal candidate will be comfortable analyzing campaigns, evaluating go-to-market plans, and identifying actionable opportunities for growth. Key Responsibilities: *Growth Analysis & Insights: -Analyze campaign performance (push notifications, in-app messages, email, SMS, partnerships) and track conversion KPIs. -Monitor retention, reactivation, and engagement metrics, including feature adoption, transaction frequency, and monetization flows. -Conduct funnel and cohort analyses to identify bottlenecks in user journeys and growth opportunities. -Track campaign ROI, cost per acquisition (CPA), activation rate, referral conversion, and other key growth indicators. *GTM Strategy Support: -Assist in designing, executing, and analyzing go-to-market plans for new features, wallet flows, or app integrations. -Evaluate the effectiveness of promotional campaigns, incentive programs, and partnerships in driving adopti

Partner Consultant (Photographer) Roles and Responsibilities Work with the creative producer on all styling and shoot requirements across catalogue , campaign, and social media shoots Program manage shoot calendar and relevant studios Collaborate with third party vendors to source styling props at the best possible rate Deliver output (still and video) following style guides and service level agreements Maintain and consistently update the casting database for models across multiple agencies & solve for fit challenges using knowledge of model pool Single threaded owner of all communication with production and onset crew to ensure productivity is efficient and MOQ is met. Highlight and escalate wherever required. Adapt to growing business needs and pro-actively accommodate ad-hoc requests Qualifications & Experience Graduate with Minimum 5-7 years of experience Good communication skills Stakeholder management

Job Title: E-commerce Executive Location: Noida Sector 10 Department: E-commerce Operations Experience Required: 1 3 years with Flipkart, Amazon aid campaign (Marketplace handling experience preferred) Role Overview We are looking for a detail-oriented and proactive E-commerce Executive to manage daily operations on online marketplaces such as Flipkart, Amazon, Meesho and others. The candidate will be responsible for updating pricing/discounts, managing catalogue uploads, coordinating with marketplace teams, and maintaining reports in Excel. Key Responsibilities • Manage product listings, catalogue uploads, and content updates on marketplaces (Flipkart, Amazon, Meesho, etc.) • Update discounts, pricing changes, promotional offers, and campaign setups as per business requirements. • Coordinate with marketplace category managers for day-to-day operations, campaign approvals, and escalations. • Track and reconcile orders, returns, payments, and commissions charged by marketplaces. • Prepare daily/weekly reports sales, inventory, returns, and performance analytics using Excel. • Ensure inventory accuracy and smooth order flow (from listing to dispatch). • Perform competition analysis and maintain pricing competitiveness. • Work closely with operations, dispatch, and finance teams for order fulfilment and reporting. Required Skills • Strong Excel skills (VLOOKUP, Pivot Table, basic formulas). • Understanding of online selling platforms and marketplace dashboards (Myntra Partner Portal, etc.). • Good communication and coordination skills. • Analytical mindset and attention to detail. • Ability to work independently and manage multiple marketplaces simultaneously. Qualification • Graduate in any field (Commerce / Management preferred). • Experience in e-commerce marketplace handling is a strong advantage. Why Work with Us • Fast-growing Party Product Manufacturing brand with strong marketplace presence. • Exposure to Flipkart, Amazon and other top e-commerce platform

Job Title: E-commerce Executive Location: Diggi Malpura Road, Jaipur, Rajasthan Department: E-commerce Operations Experience Required: 1 3 years (Marketplace handling experience preferred) Role Overview We are looking for a detail-oriented and proactive E-commerce Executive to manage daily operations on online marketplaces such as Myntra, Ajio, Amazon, and others. The candidate will be responsible for updating pricing/discounts, managing catalogue uploads, coordinating with marketplace teams, and maintaining reports in Excel. Key Responsibilities • Manage product listings, catalogue uploads, and content updates on marketplaces (Myntra, Ajio, Amazon, etc.) • Update discounts, pricing changes, promotional offers, and campaign setups as per business requirements. • Coordinate with marketplace category managers for day-to-day operations, campaign approvals, and escalations. • Track and reconcile orders, returns, payments, and commissions charged by marketplaces. • Prepare daily/weekly reports sales, inventory, returns, and performance analytics using Excel. • Ensure inventory accuracy and smooth order flow (from listing to dispatch). • Perform competition analysis and maintain pricing competitiveness. • Work closely with operations, dispatch, and finance teams for order fulfilment and reporting. Required Skills • Strong Excel skills (VLOOKUP, Pivot Table, basic formulas). • Understanding of online selling platforms and marketplace dashboards (Myntra Partner Portal, etc.). • Good communication and coordination skills. • Analytical mindset and attention to detail. • Ability to work independently and manage multiple marketplaces simultaneously. Qualification • Graduate in any field (Commerce / Management preferred). • Experience in e-commerce marketplace handling is a strong advantage. Why Work with Us • Fast-growing fashion brand with strong marketplace presence. • Exposure to Myntra, Ajio, and other top e-commerce platforms. • Opportunity to grow into Marketplace Ma

Paytm Money is building the next generation of wealth management and investment products for India. As a Growth, Process & Data Specialist at the, you will sit at the intersection of analytics, CRM, and growth strategy - owning the data infrastructure and intelligence layer that powers our user acquisition, engagement, and retention campaigns. This is a high-ownership, cross-functional role where you will independently drive cohort analytics, campaign attribution, CLTV modelling, and business review reporting, while acting as the primary bridge between the CRM and Data teams. Key Responsibilities - Own end-to-end cohort analytics across the user lifecycle - acquisition, activation, engagement, and churn - and translate insights into actionable growth strategiesDesign and maintain user scoring models (engagement, propensity-to-invest, churn risk) to enable intelligent segmentation and personalised CRM campaignsBuild and manage data pipelines and Looker Studio dashboards to provide self-serve reporting for growth, CRM, and leadership teamsDevelop and iterate on multi-touch campaign attribution models and Customer Lifetime Value (CLTV) frameworks to measure ROI and guide retention investmentDefine audience segments, trigger logic, and data contracts for CRM automation tools (Seller Panel / CleverTap or equivalent) to enable precise, data-driven campaign executionCreate and own structured PowerPoint decks for weekly, monthly, and quarterly business reviews - synthesising data into crisp narratives for leadership and cross-functional stakeholdersDrive standardised processes for campaign planning, data QA, A/B test design, and performance reporting across the growth function Who We're Looking For 3–6 years of experience in growth analytics, CRM analytics, or a data specialist role, preferably in fintech, consumer internet, or BFSI Strong hands-on proficiency in SQL & dashboards, with demonstrated experience building cohort analyses, funnel analytics, and behavioural se

About Paytm Group: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the Role *We are looking for a detail-oriented and proactive CLM Operations Executive to join the Paytm. *Campaign Lifecycle Management (CLM) team. In this role, you will be responsible for the end-to-end execution of off-deck and on-deck campaigns across multiple channels using CleverTap. *You will collaborate closely with Category, Growth, and Traffic teams to ensure campaigns are set up accurately, approved on time, and monitored for performance. Key Responsibilities Campaign Execution & Management • Create, configure, and publish campaigns on CleverTap across Push (Override, Lifecycle, Nodedupe, Event-based), Email, SMS, Chat, and WhatsApp channels. • Set up and manage CleverTap Journeys, including event-based triggers, audience segmentation, and multi-step flows. • Set up and validate context strings for both Override and Lifecycle on-deck campaigns (Native Display). Data Fetching & Validation • Fetch and validate campaign base sizes using CleverTap's segment builder and cross- reference against push campaign base size checks. • Validate Banner IDs, deeplinks (via QR code generation), widget types, slot IDs, and image specs before campaign scheduling. • Monitor campaign delivery metrics post-launch; flag anomalies such as unusual drop in reach or delivery rates (expected benchmark: 50–60% delivery/acquiry). • Pull and verify data from the Campaign Tracker, Traffic Approval Sheet, and Allocation Team Sheet to ensure alignment. • Ensure all campaigns have a valid Label ID from the CLM Category List, and that CategoryId and CategoryName key-value pairs are correctly mapped (case-sensit

About Us: Paytm is India’s leading mobile payments and financial services distribution company and a pioneer of the mobile QR payments revolution. Paytm builds technologies that empower small businesses with payments and commerce solutions. Our mission is to serve half a billion Indians and bring them into the mainstream economy through technology. About the team: Paytm Loyalty & Rewards is a B2B engagement and retention platform that enables enterprises to acquire, engage, and retain customers, partners, and employees through data-driven loyalty programs. The team builds and manages end-to-end solutions including loyalty infrastructure (points, cashback, tiers, gamification), a large rewards marketplace (vouchers, travel, merchandise, experiences), and campaign engines (cashback offers, referrals, scratch cards). It also powers incentive programs for sales teams, dealers, and employees, with seamless digital fulfilment via Paytm Wallet, UPI, and vouchers. Serving brands across FMCG, banking, fintech, telecom, and e-commerce, the team helps drive customer lifetime value, repeat engagement, and measurable business outcomes through scalable, tech-led loyalty solutions. About the Role: We are seeking results-driven and relationship-oriented candidates to drive strategic partnerships in the loyalty and rewards ecosystem. The role involves identifying, negotiating, and onboarding brands, merchants, and corporate partners to expand our loyalty program offerings, enhance member engagement, and drive incremental revenue. Key Responsibilities: Partnership & Acquisition Identify and target potential partners across industries (FMCG, retail, travel, e-commerce, BFSI, hospitality, etc.) for loyalty tie-ups. Pitch the value proposition of our loyalty solutions and negotiate win–win partnership agreements. Build multi-sector partner portfolios to enhance member redemption and earning opportunities. Account Management & Relationship Building Manage key partner accounts to e

Role Overview The Area Collections Manager will be responsible for managing end-to-end collections across bucket segments, driving resolution strategies, ensuring portfolio health, and leading large on-ground and tele-calling teams. The role requires strong expertise in delinquency management, compliance, analytics, and team leadership. Key Responsibilities 1. Bucket & Portfolio Management ● Manage collections across delinquency buckets (0–30, 31–60, and higher DPD segments) ● Improve resolution rates in both early and late buckets ● Focus on non-starter and delinquent accounts to prevent roll-forward ● Drive collection efficiency and overall portfolio health ● Monitor daily performance and ensure adherence to CAPE norms 2. Tele-Collections Management ● Handle soft delinquency buckets (0–30 & 31–60 DPD) through tele-calling strategies ● Design and optimize calling patterns based on customer risk profiling ● Improve dialer efficiency, call connect rates, and campaign performance ● Maximize early-stage resolutions to prevent migration to hard buckets 3. Field Collections & Risk Control ● Ensure strong field discipline (app usage, visit tracking, audit trails) ● Drive legal escalation for critical/high-risk cases ● Conduct audits to identify and mitigate portfolio risks ● Maintain strong governance and control mechanisms 4. Team Leadership & Vendor Management ● Lead large teams including Collection Managers, Team Leaders, and Executives ● Manage third-party/vendor collection agencies ● Allocate portfolios and set bucket-wise targets ● Conduct daily huddles, reviews, and performance tracking ● Coach teams on negotiation, objection handling, and resolution strategies 5. Target Achievement & Performance Delivery ● Drive monthly collection targets and improve resolution ratios ● Enhance PTP (Promise to Pay) conversion and kept rates ● Focus on First-Time Delinquent (FTD) customers to reduce future NPAs ● Ensu

About DevRev At DevRev, we're building the future of work with Computer – your AI teammate. Unlike traditional tools, Computer unifies all your data sources, tools, and workflows into a single AI-ready platform, giving employees real-time insights, proactive suggestions, and powerful agentic actions. It extends your existing software with AI-native apps and agents that work alongside your teams and customers – updating workflows, coordinating across teams, and eliminating repetitive work. We call this Team Intelligence: human-AI collaboration that breaks down silos, brings people back together, and frees you to solve bigger problems. Backed by Khosla Ventures and Mayfield with $150M+ raised, DevRev is trusted by global companies across industries. About the role We're looking for a versatile designer with exceptional craft who can jump into any creative challenge and elevate it. Brand campaign one week, event toolkit the next, presentation system the week after – you're comfortable with all of it and brilliant at most of it. This isn't a production role. You'll own art direction on projects, shape visual language for campaigns, and set a quality standard that pulls the team upward. You'll work with minimal oversight and your judgment will be trusted. You'll join a team of designers in Bengaluru and work closely with creative leadership in London. The role is based in our Bengaluru office. What you'll do Produce outstanding brand and campaign work Designing across the full range of creative studio output, your work is consistently excellent regardless of the medium or deadline. Own art direction on projects You won't wait for someone to tell you how it should look. You'll develop the visual approach, present it with conviction, and push it to a level that surprises people. Your creative judgment is the reason projects succeed. Raise the quality bar Your craft is visible. You influence the designers around you, not by managing them, but by producing work they w

TEGNA Inc. helps people thrive in their local communities by providing the trusted local news and services that matter most. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across web, mobile apps, streaming, and linear television, while also maintaining a strong global presence in India with offices in Bangalore and Chennai that support technology, product, and business operations initiatives. Together, we are building a sustainable future for local news. Position Overview TEGNA is looking for a Senior Data Analyst is seeking a skilled and forward-thinking CloudEngineer to join our growing technology team. We are a demand-side platform (DSP) helping advertisers and agencies programmatically reach their target audiences at scale. We are looking for a Senior Data Analyst to drive insights across advertiser performance, audience quality, and supply-side partnerships — going beyond surface-level reporting to uncover the stories that data tells. In this role, you will work at the intersection of data, engineering, and data science — collaborating closely with our engineering team to maintain data integrity and with our ML team to translate model outputs into business intelligence. You will analyse how audiences behave across our platform, evaluate the quality and efficiency of inventory sources, develop forecasts that help advertisers and internal teams plan with confidence, and surface actionable intelligence that helps our advertisers deliver better outcomes while growing the overall business. What You’ll Do • Analyse audience behaviour and segment performance to help advertisers improve targeting efficiency, reach, and campaign ROI across programmatic channels. • Evaluate supply-side inventory quality — assessing publisher segments, bid stream data, win rates, and CPM trends — to inform smarter buying decisions and supply curation strategi