Activation Manager Jobs

Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100. Founded in 2017, the company is headquartered in London, with offices and teams across Europe and the US. As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations. Following our recent Series E funding round, where we raised $200 million, our valuation stands at $4 billion. Our total funding exceeds $530 million from premier investors including Accel, NVentures (Nvidia's VC arm), Kleiner Perkins, GV, and Evantic Capital, alongside the founders and operators of Stripe, Datadog, Miro, and Webflow. About the role Synthesia ships more product, faster, than we ever have. AI has collapsed the cost of building which means the hard part is no longer making things, it’s making sure people actually adopt them. That’s the job of Growth, and we’re changing how we do it: instead of bolting Growth on after launch to optimise, we’re embedding a Growth PM into every core bet from day one, so how a product acquires, activates and scales is designed in from the first cycle. We’re hiring a Growth Product Manager to report to our VP of Growth. You'll own the Growth surface for one of those bets while helping build a growth-led way of working across the company. What you’ll be doing Own Growth for a core product area end to end, acquisition, activation, adoption and retention, baked into the roadmap from the start, not retrofitted. Partner closely with the core product PMs and engineers who own the surface, bringing high-impact growth ideas and working out where they fit, and getting the primitives exposed that let you build and scale on top. Design growth into the product itself: discovery-led acquisition loops, and experiences that get users to their job-to-be-done in a couple of clicks (sometimes without opening the edit

About the Team The AI Deployment Management (ADM) team enables organizations to turn OpenAI products into real, sustained impact through world-class enablement and training execution. Our mission is to help customers successfully adopt and operationalize AI across their organizations. We partner with enterprises to translate the potential of OpenAI’s technology into durable capability—through structured training, technical enablement, and scalable deployment programs. By helping customers move from experimentation to production, the ADM team accelerates time-to-value, deepens product adoption, and helps make OpenAI indispensable to how organizations work. About the Role The AI Deployment Manager role is a specialist post-sales enablement role focused on delivering high-impact enablement and adoption services across OpenAI’s product suite. This role is responsible for designing and delivering technical enablement experiences that support a repeatable adoption framework– driving sustained activation, expanding breadth and depth of usage, and measurable business value across OpenAI’s product suite, including ChatGPT Enterprise, Codex, Agents, and the API. This includes helping customers understand and correctly apply the deployment harnesses, evaluation layers, and operational controls required for reliable use. This role blends deep technical fluency, instructional design, and customer advisory. You will lead live trainings, workshops, and adoption interventions for audiences ranging from hands-on builders to executive leaders, helping customers understand not just what OpenAI’s products can do, but how to use them effectively in real-world contexts. Success in this role means accelerating customer confidence, increasing product adoption, supporting successful launches of new product capabilities, and helping customers translate technical features into tangible outcomes. This role is based in our Tokyo Office. We use a hybrid work model of 3 days in the office per wee

Laneige is seeking a Social Media Community & Content Assistant Manager to join the Social Media Marketing Team in New York. This role combines strategic thinking, creativity, and community leadership, with a focus on growing our loyal brand community, driving advocacy, and leveraging social listening insights to inform content and engagement strategies. We're looking for a positive, ambitious self-starter who thrives in a fast-paced environment and is excited to help build meaningful consumer connections. As the heartbeat of our online and offline communities, you'll turn engagement into loyalty and advocacy through authentic interactions and relationship-building. You'll partner closely with Social, PR, Influencer, Consumer Experience, and Brand teams to strengthen brand affinity and create seamless community experiences. By staying closely connected to consumer sentiment, beauty culture, emerging trends, and social conversations, you'll leverage data-driven insights to inform strategy, amplify community voices, and identify opportunities in real time. This role will be responsible for growing Laneige's priority social platforms (Instagram, TikTok, YouTube, and emerging channels), cultivating brand advocates, managing community engagement, supporting TYB activation, and developing a distinctive brand voice through daily consumer interactions, UGC and influencer engagement, and cross-functional collaboration. We're looking for someone who blends creativity with strategy, is quick with a reply, clever with a caption, and always knows what's trending. You love beauty, live on social, and understand how to translate consumer insights into meaningful engagement and business impact. Above all, you know how to make a brand feel like a bestie while building authentic community and driving measurable growth. Weekend and holiday community management support will be required as part of the role. PRIMARY OBJECTIVES Build and scale

About Ramp Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $200B in annualized spend flows in and out of 70,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books. The problems are high-stakes, data-dense, and unforgiving. We hire people with high agency and high urgency. We look for slope over intercept. We care less about where you trained and more about what you’ve built. At Ramp, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome. The median Ramp customer saves 5% and grows revenue 16% in their first year – far in excess of businesses operating without Ramp. We believe every ambitious company deserves the same. If you want to build systems that directly shape how companies move and manage billions, Ramp is the place to do it. About the role Ramp is building new products that can reshape how finance teams operate. These products begin before the market playbook is obvious: the customer problem is still being sharpened, the product is evolving quickly, and the path from early signal to durable growth must be built. We are hiring a Product Marketing Manager, New Products to lead that work. You will be embedded with Product and Engineering from the earliest stages, using customer and market insight to help choose the audience, shape the product, define the story, and build the commercialization and adoption motion. This is not a launch-calendar or asset-production role. You will own the full business read for the product: customer problem, ICP, positioning, product readiness, launch, pipeline, activation, adoption, retention, proof, and the next product or GTM intervention. What you'll do Shape product strategy early. Bring customer, market, and competitive evidence into product decisions before the roadmap is fixed. Help the team identify the wedge, target segment, table st

About Us OpenFX is on a mission to move money as freely as data, unrestricted by time zones, banking hours, or legacy systems. We are building the infrastructure that will power the next generation of cross-border payment systems for institutions. The team's execution has been exceptional, and we're scaling at a remarkable pace. Our stellar early team comes with experience in companies like J.P. Morgan, Goldman Sachs, FalconX, PayPal, Affirm, Polygon, Kraken, Nium & others. We're backed by Accel, Lightspeed, NfX and other top-tier investors. Role Overview OpenFX processes billions of dollars in transaction volume every month across global corridors. The Growth pod owns everything a client touches before and while they become a paying, trading customer: the public API they integrate against, the onboarding and verification journey that gets them approved, the activation surface that gets them to their first trade, and the marketing site that brings them in. Client onboarding runs today on third-party tooling and is being brought in-house, which means rebuilding KYB and KYC as our own product rather than a vendor workflow. And onboarding policy is still effectively global, when the business needs requirements that vary by jurisdiction and customer segment. Every point of friction across those surfaces is a client who does not activate, or who activates slowly and expensively. The work is also unusually dependency-heavy: nearly every onboarding item depends on Compliance and Legal, the API programme depends on Platform, Payments, Banking, and Client Trading, and the website work depends on Brand Design. We need an Engineering Manager who can hold four surfaces at once, ship inside a stage-gated product process without letting it become theatre, and keep a correctness bar on flows that touch identity, compliance, and the money path. If we do not solve this well, activation stays gated on manual work and vendor tooling, and growth stays bottlenecked on ad hoc enginee

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The strongest enterprise and mid-market marketing doesn't lead with a product — it leads with the problem a buyer already has. A hospital administrator isn't looking for "Lyft Concierge"; they're looking to reduce missed appointments. An auto dealer principal isn't looking for a rideshare product; they're looking to keep loaner logistics from costing them revenue. We are in the process of revising our go-to-market for Lyft Business to organize around these audiences and their transportation problems, with Concierge, Lyft Pass, Business Profiles, and our Business Travel products positioned as the answer to a clearly named pain point by customer profile. We're hiring an Industry Marketing Manager to build that audience-first structure for our priority verticals, starting with Healthcare and Automotive , across both mid-market and enterprise segments. You'll own the vertical narrative and the content, demand generation strategy, and enablement that will drive marketing-attributable revenue. The primary function of this role is to build and lead vertical-specific go-to-market (GTM) motions for our mid-market and Enterprise business — bringing together vertical-specific content, demand generation, and sales enablement into a coherent, audience-first strategy. Responsibilities: Own vertical strategy and integrated programs Design and execute large, orchestrated tentpole programs for our priority verticals (no more than 2 per quarter) — multichannel activation spanning digital, live events, paid media, social, and press — that bring our value proposition and industry point of view to life for a defined buyer (e.g., hospital CFO, healthcare operations leader, dealer principal/service manager). Build and maintain a thought leadership agenda for each prioritized vertical: original research, proof p

About the Team The Growth team drives user and revenue growth across ChatGPT’s consumer and business segments as well as other OpenAI products worldwide. We operate across the full funnel - from awareness and acquisition through activation, retention, and expansion - using a combination of global performance marketing, AI-powered workflows, in-product optimization, insights, experimentation, and creative ops engineering. About the Role We are hiring a Growth Marketing Manager to turn product-led growth priorities into clear audience strategies, compelling cross-channel messaging, coordinated go-to-market programs, and drive measurable, incremental growth. You will partner closely with Growth Product, Consumer Product Marketing, Lifecycle, Performance Marketing, Brand, Creative, Research, Data Science, and International Marketing to ensure that full-funnel campaigns and initiatives are supported and connected to Growth capabilities and maximize the performance of these campaigns. In this role, you will: Build the marketing layer across the Growth roadmap: acquisition, access, activation and resurrection, monetization, and the shared Growth Platform. Translate product hypotheses into audience insights, positioning, messaging, launch briefs, lifecycle journeys, landing-page narratives, performance creative, and in-product education. Maintain an integrated plan that connects the Growth product roadmap to the consumer product marketing calendar across lifecycle, performance, social, creators, partnerships, and brand moments. Serve as the subject matter expert across all Growth levers, advising teams across the organization on the most effective ways to integrate Growth into their initiatives. Partner with cross-functional teams to design and interrogate the user journey so we can align our external promises with in-product and owned-channel landing, access, onboarding, continuation, and conversion experiences. Create audience and market playbooks for new users, high-valu

For over 20 years, Smartsheet has empowered teams to manage work seamlessly and scale solutions smarter. Now, in our most ambitious chapter yet, we are uniting human teams with AI agents. By orchestrating the work agents do best, automating manual tasks and uncovering insights at scale, we create the space for people to focus on what truly matters: judgment, creativity, and big thinking. That is magic at work, and it’s what we show up for every day. We are looking for an experienced Principal Product Manager to join our Product Organization at Smartsheet. In this role, you will own the intersection of AI-powered creation and product-led growth, driving investments that help customers get to value faster through intelligent content generation, AI-assisted onboarding, and self-serve activation. You will be accountable for setting strategy and making high-impact investments in areas of high ambiguity, aligned to customer demands and business goals. You will report into a leader in Product Management, and can be based in our Bellevue, WA office or work remotely from anywhere in the US where Smartsheet is a registered employer. You Will: Own the AI creation product surface: drive AI-powered asset generation, intelligent template recommendations, and the overall experience that turns a blank canvas into a working solution Define and drive the activation strategy: set the vision for how AI reduces time-to-value for new and expanding users, with a clear north star metric and a roadmap to move it Improve AI output quality: define standards for AI-generated content in Smartsheet, and work with engineering and design to improve the accuracy and usefulness of outputs over time Build the PLG feedback loop: optimize creation flows to understand what drives users to their "aha moment," use that signal to iterate fast, and turn activation wins into expansion Partner deeply across the org: work with engineering, design, data science, and platform teams to ship capabilities that are

About Anthropic Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems. About the role We're looking for an experienced growth engineering leader to build and lead our Growth Engineering team as founding members of our growth initiative. This key leadership role requires deep expertise in driving user acquisition, engagement, and retention through data-driven strategies and technical implementations. Having led growth engineering teams before, you'll be responsible for identifying and executing on growth opportunities across our product surface area, developing experimentation frameworks, and scaling our impact through technical solutions. Key responsibilities Build and lead a high-performing team of growth engineers focused on user acquisition, activation, and retention Define and execute the technical strategy for growth initiatives, including A/B testing frameworks and measurement systems Create clarity and direction for the team in a fast-moving, ambiguous environment Collaborate cross-functionally with product, marketing, and data science teams to identify and prioritize growth opportunities Take an inclusive, equitable approach to hiring and coaching technical talent Drive the development of scalable systems for experimentation, personalization, and optimization Minimum qualifications Strong technical background in full-stack development with proven success building and shipping growth initiatives Track record of leading teams in growth experimentation, A/B testing, and data-driven product optimization Experience recruiting, scaling, and retaining engineering talent in a high-growth environment Excellent leadership and communication skills, with ability to work effectively across functions Demonstra

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive. The strongest enterprise and mid-market marketing doesn't lead with a product — it leads with the problem a buyer already has. A hospital administrator isn't looking for "Lyft Concierge"; they're looking to reduce missed appointments. An auto dealer principal isn't looking for a rideshare product; they're looking to keep loaner logistics from costing them revenue. We are in the process of revising our go-to-market for Lyft Business to organize around these audiences and their transportation problems, with Concierge, Lyft Pass, Business Profiles, and our Business Travel products positioned as the answer to a clearly named pain point by customer profile. We're hiring an Industry Marketing Manager to build that audience-first structure for our priority verticals, starting with Healthcare and Automotive , across both mid-market and enterprise segments. You'll own the vertical narrative and the content, demand generation strategy, and enablement that will drive marketing-attributable revenue. The primary function of this role is to build and lead vertical-specific go-to-market (GTM) motions for our mid-market and Enterprise business — bringing together vertical-specific content, demand generation, and sales enablement into a coherent, audience-first strategy. Responsibilities: Own vertical strategy and integrated programs Design and execute large, orchestrated tentpole programs for our priority verticals (no more than 2 per quarter) — multichannel activation spanning digital, live events, paid media, social, and press — that bring our value proposition and industry point of view to life for a defined buyer (e.g., hospital CFO, healthcare operations leader, dealer principal/service manager). Build and maintain a thought leadership agenda for each prioritized vertical: original research, proof p

Who we are About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career. About the team The Enterprise Sales team engages with some of the largest and fastest-growing businesses in the world to take advantage of Stripe’s solutions. You'll lead and coach high-performing sales executives dispersed across the US, helping them deliver on ambitious targets, as well as roll up your sleeves to work directly with prospective Stripe customers. What you’ll do Responsibilities Recruit, mentor, develop, and lead a team of sales professionals while scaling our GTM presence across AMER. Train the team in up-leveling professional skills such as collaborative pipeline generation, consultative and solution-based selling, closing tactics, adoption of MEDDIIC, and serving as a trusted advisor to Stripe Users. Develop both the long-term vision and strategy for the team and manage day-to-day operations. Be accountable for operating net revenue and activation targets to grow Stripe’s revenue. Effectively work cross-functionally across the organization to shape Stripe’s solutions to meet client needs. Inspire, motivate and enable individual development to promote career growth of direct reports. Who you are We are looking for a self-starting leader who is a builder and has demonstrated a track record of target attainment and success dealing with ambiguity, operating in a high-growth environment, and solving complicated problems with limited oversight. Ideal candidates will have management and leadership experience scaling a technology sales team,

ABOUT THE TEAM At Mural, we're changing how teams collaborate, think, and make decisions together. The Growth & Engagement team owns the experiences that turn a single-player tool into a multiplayer habit: the loops that bring people back, help them find their work, and pull their colleagues into a mural. Mural's self-serve growth runs through these experiences, and engagement and retention are central to how the business grows. YOUR MISSION As Senior Product Manager, Growth & Engagement, you will own the end-to-end self-serve experience, from a user's first touch through activation, return usage, and conversion to paid. You will treat the full funnel as one system: acquisition, activation, engagement, retention, sharing, and monetization. You will run a high-tempo experimentation practice, partner deeply across Product, Engineering, Design, Data, Marketing, and Sales, and make the calls that turn occasional users into teams that rely on Mural every week. This is a role for someone who wants to own real growth outcomes, not just ship features. You will own the surfaces that decide whether Mural's self-serve engine grows. Engagement and retention here move the business directly, and you will own the full loop across growth and engagement rather than a narrow slice of it. You’ll have a rare end-to-end view of the funnel, from acquisition through in-product engagement. You will work alongside thoughtful product, design, and engineering partners who care about craft and impact. WHAT YOU'LL DO Own product strategy, roadmap, and execution for the self-serve growth and engagement experience, from first touch through activation and return usage Build and optimize the invite, sharing, and join experience Drive activation and retention by improving the moments that bring people back: home and dashboard, notifications, search, rooms and folders, comments, and more Partner closely with Marketing to connect acquisition and re-engagement with in-product activation across

About Ramp Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $200B in annualized spend flows in and out of 70,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books. The problems are high-stakes, data-dense, and unforgiving. We hire people with high agency and high urgency. We look for slope over intercept. We care less about where you trained and more about what you’ve built. At Ramp, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome. The median Ramp customer saves 5% and grows revenue 16% in their first year – far in excess of businesses operating without Ramp. We believe every ambitious company deserves the same. If you want to build systems that directly shape how companies move and manage billions, Ramp is the place to do it. About the Role Ramp is building the financial operating system for modern businesses, and ERP integrations sit at the center of how we win and retain customers. Every major ERP is simultaneously a distribution channel and a product dependency. As Senior Manager of ERP Partnerships, you'll own Ramp's ERP relationship strategy end-to-end across the major incumbent platforms and the fast-growing AI-native ERPs reshaping the category. You'll work directly with senior leadership across Product, Engineering, Channel, and Finance to build the roadmap, establish co-sell motions, and turn ERP partnerships into a compounding commercial advantage. What You'll Do Own the commercial relationship with each priority ERP - deciding which to invest in deeply and which to stabilize, and building the case for each with internal leadership and the executive team Work with priority ERP partners on joint GTM and product work: co-sell motions, VAR channel activation, API partnerships, and embedded integration agreements Build the partnership pitch for each ERP and run exe

Who we are About Stripe Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career. About the team Stripe's Marketplaces product team sits inside Money Management Services (MMS) and owns the financial infrastructure that marketplace platforms use to move money between buyers, sellers, and themselves. Marketplaces are structurally different from direct merchants: money doesn't just flow from a buyer to a single seller—it splits, routes, holds, gets reserved, crosses currencies, and arrives in dozens of countries through a chain of platform decisions. Getting that right, at scale and reliably, is the problem this team owns. Connect platforms represent the majority of Stripe's pay-in volume, and the marketplace segment is our fastest-growing and most complex. The fund flow problem is not fully solved industry-wide; platforms still hit rough edges at scale around multi-currency, cross-border operations, and multi-processor reconciliation. By solving these problems, we create durable switching costs and make Stripe the obvious choice for the next generation of marketplace businesses. Our pod is a small group working intensely on bounded problems with high autonomy and high accountability. We ship via focused milestones, measure activation and revenue impact directly, and iterate fast. What you’ll do We are looking for a highly technical Product Manager to lead our Marketplaces product suite. This is not a generic PM role: you will work at the intersection of multi-party fund flows, cross-border money movement, platform controls, and the comple

GitLab is the intelligent orchestration platform for DevSecOps. GitLab enables organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. More than 50 million registered users and more than 50% of the Fortune 100* trust GitLab to ship better, more secure software faster. The same principles built into our products are reflected in how our team works: we embrace AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows to drive efficiency, innovation, and impact. GitLab is where careers accelerate, innovation flourishes, and every voice is valued. Our high-performance culture is driven by our values and continuous knowledge exchange, enabling our team members to reach their full potential while collaborating with industry leaders to solve complex problems. Co-create the future with us as we build technology that transforms how the world develops software. * Fortune 500® is a registered trademark of Fortune Media IP Limited, used under license. Claim based on GitLab data. Fortune 100 refers to the top 20% ranked companies in the 2025 Fortune 500 list, published in June 2025. Fortune and Fortune Media IP Limited are not affiliated with, and do not endorse products or services of GitLab. An overview of this role As Engineering Manager, Growth at GitLab, you’ll focus on building and enabling a high-performing team that helps users discover, activate, and expand value in GitLab. Growth’s mission is full-funnel: linking acquisition, activation, engagement, retention, and monetization into measurable self-serve loops, while using experimentation to improve how users experience the product. Your primary focus will be to hire, coach, and develop team members, and to create an environment where they can do their best work while delivering strong results. You’ll partner closely with Product, Design, Data, and Engineering