Product Marketing Jobs

We are looking for a strategic and execution-focused Product Marketing Manager to lead go-to-market strategy for NMI's card-not-present (CNP) processing and Value Added Solutions (VAS) portfolio, the tools and services that power secure, high-converting online and card-not-present transactions for merchants, software platforms and partners across the United States. NMI has evolved from a payment gateway into a full-service payment platform. Our CNP processing stack and VAS suite, including Customer Vault, Automatic Card Updater, Invoicing, ACH and fraud prevention tools, give merchants and partners a single, trusted path from sign up to pay out. This role supports that evolution, helping translate processing and VAS capabilities into messaging that speaks to the outcomes online merchants, marketplaces, subscription businesses and software platforms actually care about: conversion, fraud loss reduction, recurring revenue retention and total cost of acceptance. You will lead market positioning, messaging, launches and enablement for NMI's CNP processing and VAS offerings, working closely with product, sales and channel teams to help make sure NMI is the preferred processing and VAS partner for every merchant and partner selling online. This role calls for a solid understanding of how ecommerce merchants, subscription businesses and software platforms evaluate and adopt payment processing and value added services, and the ability to help translate technical capability (tokenization, network tokenization, recurring billing, customer vaulting, PCI scope reduction, fraud and chargeback tools) into outcome-led messaging that supports pipeline and adoption. This role is also NMI's evangelist for CNP processing and VAS. You will present to sales teams and internal stakeholders, and help represent NMI at ecommerce and payments industry events. You will build AI tools into your everyday workflow as a core habit rather than an occasional add-on, and bring enough technica

ABOUT BASETEN Baseten powers mission-critical inference for the world's most dynamic AI companies, like Cursor, Notion, OpenEvidence, Abridge, Clay, Gamma, and Writer. By uniting applied AI research, flexible infrastructure, and seamless developer tooling, we enable companies operating at the frontier of AI to bring cutting-edge models into production. We're growing quickly and recently raised our $1.5B Series F , led by Altimeter Capital, Conviction Partners, and Spark Capital. Join us and help build the platform engineers turn to ship AI products. REQUIREMENTS: Product Positioning & Technical Narrative Own the positioning and messaging for Baseten’s dedicated inference and platform capabilities, including autoscaling, routing, failover, release safety, observability, and cost/performance capabilities. Translate infrastructure-heavy product work into buyer narratives for ML engineering, platform engineering, security, compliance, procurement, and executive audiences. Partner with Product and Engineering to understand the technical architecture, customer value, roadmap tradeoffs, and proof points behind each capability. Define when a capability should be positioned as a platform differentiator, a dedicated inference requirement, a reliability story, a compliance story, or sales enablement. Build messaging that is technically credible without being overly implementation-focused or generic. Launch Strategy & GTM Execution Build and execute launch plans for major dedicated inference and serving platform capabilities, from early internal enablement through external announcement. Decide what deserves a full launch versus what should ship through docs, sales enablement, customer-specific materials, or targeted enterprise outreach. Create launch assets including messaging briefs, landing pages, blog posts, sales decks, one-pagers, FAQs, demo storylines, competitive talk tracks, and customer-facing proof points. Sequence launches and supporting assets based on custo

ABOUT BASETEN Baseten powers mission-critical inference for the world's most dynamic AI companies, like Cursor, Notion, OpenEvidence, Abridge, Clay, Gamma, and Writer. By uniting applied AI research, flexible infrastructure, and seamless developer tooling, we enable companies operating at the frontier of AI to bring cutting-edge models into production. We're growing quickly and recently raised our $1.5B Series F , led by Altimeter Capital, Conviction Partners, and Spark Capital. Join us and help build the platform engineers turn to ship AI products. REQUIREMENTS Product Positioning & Technical Narrative Own the positioning and messaging for Baseten’s dedicated inference and platform capabilities, including autoscaling, routing, failover, release safety, observability, and cost/performance capabilities. Translate infrastructure-heavy product work into buyer narratives for ML engineering, platform engineering, security, compliance, procurement, and executive audiences. Partner with Product and Engineering to understand the technical architecture, customer value, roadmap tradeoffs, and proof points behind each capability. Define when a capability should be positioned as a platform differentiator, a dedicated inference requirement, a reliability story, a compliance story, or sales enablement. Build messaging that is technically credible without being overly implementation-focused or generic. Launch Strategy & GTM Execution Build and execute launch plans for major dedicated inference and serving platform capabilities, from early internal enablement through external announcement. Decide what deserves a full launch versus what should ship through docs, sales enablement, customer-specific materials, or targeted enterprise outreach. Create launch assets including messaging briefs, landing pages, blog posts, sales decks, one-pagers, FAQs, demo storylines, competitive talk tracks, and customer-facing proof points. Sequence launches and supporting assets based on custom

We are a global team of innovators and pioneers dedicated to shaping the future of observability. At New Relic, we build an intelligent platform that empowers companies to thrive in an AI-first world by giving them unparalleled insight into their complex systems. As we continue to expand our global footprint, we're looking for passionate people to join our mission. If you're ready to help the world's best companies optimize their digital applications, we invite you to explore a career with us! Your opportunity New Relic is looking for a technically fluent Senior Product Marketing Manager to own product marketing for Logs, one of the most strategic parts of our observability. In this role you will define how the market understands New Relic Logs, from positioning and messaging through launches, enablement, and competitive differentiation and you will be the person marketing, Product, and the field turn to when the conversation turns to log management, log analytics, and telemetry cost. This is a role for a product marketer who is equally comfortable going deep with engineers on ingest pipelines, parsing rules, OpenTelemetry, and query performance as standing in front of a customer or a sales kickoff audience explaining why it matters. Logs are where observability meets cost, scale, and AI, and the buyer is increasingly forced to choose between keeping all their data and keeping their budget. If you want to own that narrative in a fast-moving category and see your messaging show up directly in pipeline and adoption, we want to hear from you. What you'll do Responsible for Logs positioning and messaging: define and maintain the core positioning, messaging, and narrative for New Relic Logs across buyer personas and ensure it is applied consistently across web, campaigns, sales conversations, and analyst interactions. Lead Logs launches: Own end-to-end Logs launches, including tiering, messaging, content, enablement, and launch metrics, partnering with Product Management

For over 20 years, Smartsheet has empowered teams to manage work seamlessly and scale solutions smarter. Now, in our most ambitious chapter yet, we are uniting human teams with AI agents. By orchestrating the work agents do best, automating manual tasks and uncovering insights at scale, we create the space for people to focus on what truly matters: judgment, creativity, and big thinking. That is magic at work, and it’s what we show up for every day. Smartsheet's AI go-to-market runs on a simple conviction: the work is the intelligence. The most credible voice in that conversation isn't a marketer who studied the use cases - it's a practitioner who built them. Someone who has run a real enterprise operation on Smartsheet at scale, pushed the platform past its documented edges, wired it into AI workflows before the playbook existed, and can stand in front of a room of skeptical operators and make them lean in. This role sits at the intersection of product marketing, technical storytelling, and field engineering. You'll translate our AI roadmap into narratives the field can sell, prove those narratives with working demonstrations you build yourself, and represent the practitioner's voice in how we position, package, and activate AI across our customer base. This full-time position reports to the VP of AI Market Strategy and can be located in our Bellevue, WA office, or you may work remotely from anywhere in the US where Smartsheet is a registered employer. You Will: Own the practitioner narrative. Turn Smartsheet's AI capabilities — MCP, agentic workflows, connected context — into positioning and use cases grounded in how work actually gets done. Operator-to-operator storytelling backed by things you've built. Carry the story externally. Customer sessions, analyst conversations, community engagement, executive briefings. You'll be one of the most visible technical voices in Smartsheet's AI story, with the depth to survive the Q&A. Build what you preach. Worki

About Glean: Glean is the Work AI platform that helps everyone work smarter with AI. What began as the industry’s most advanced enterprise search has evolved into a full-scale Work AI ecosystem, powering intelligent Search, an AI Assistant, and scalable AI agents on one secure, open platform. With over 100 enterprise SaaS connectors, flexible LLM choice, and robust APIs, Glean gives organizations the infrastructure to govern, scale, and customize AI across their entire business - without vendor lock-in or costly implementation cycles. At its core, Glean is redefining how enterprises find, use, and act on knowledge. Its Enterprise Graph and Personal Knowledge Graph map the relationships between people, content, and activity, delivering deeply personalized, context-aware responses for every employee. This foundation powers Glean’s agentic capabilities - AI agents that automate real work across teams by accessing the industry’s broadest range of data: enterprise and world, structured and unstructured, historical and real-time. The result: measurable business impact through faster onboarding, hours of productivity gained each week, and smarter, safer decisions at every level. Recognized by Fast Company as one of the World’s Most Innovative Companies (Top 10, 2025), by CNBC’s Disruptor 50, Bloomberg’s AI Startups to Watch (2026), Forbes AI 50, and Gartner’s Tech Innovators in Agentic AI, Glean continues to accelerate its global impact. With customers across 50+ industries and 1,000+ employees in more than 25 countries, we’re helping the world’s largest organizations make every employee AI-fluent, and turning the superintelligent enterprise from concept into reality. If you’re excited to shape how the world works, you’ll help build systems used daily across Microsoft Teams, Zoom, ServiceNow, Zendesk, GitHub, and many more. You'll be deeply embedded where people get things done. You'll ship agentic capabilities on an open, extensible stack, with

Datadog is looking for a Senior Director of Product Marketing to lead product marketing across Application Performance Monitoring (APM), Digital Experience Monitoring (DEM), and Developer Tools. You will lead the teams responsible for defining how these products compete, go to market, and grow. As a second-line leader, you will turn product strategy, competitive intelligence, market dynamics, customer needs, and product maturity into focused, full-funnel marketing strategies. This is an opportunity to own Product Marketing for three of Datadog’s fastest-growing product areas while helping define a new category we are entering. At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them. What You’ll Do: Lead and develop the Product Marketing organizations responsible for APM, DEM, and Developer Tools, coaching people managers and building high-performing teams capable of scaling with the business. Own portfolio-level product marketing strategy across three distinct businesses, using market, customer, competitive, funnel, and financial insights to identify growth levers, prioritize investments, and establish clear strategies to win. Partner with C-level executives and senior Product, Sales, and Marketing leaders to shape major product narratives, influence go-to-market priorities, and align product positioning with Datadog’s broader platform strategy. Set the go-to-market direction for each product line, determining the right mix of launches, campaigns, content, customer programs, sales enablement, and other marketing tactics based on product maturity, audience, business objectives, and performance data. Build a deep understanding of complex technical products, customers, and markets so you can challenge assumptions, strengthen positioning, guide teams through technical narratives, an

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for. The New York Times is looking for a motivated, collaborative, creative, analytical, and user-centric product marketer to help deepen audience engagement with our News product, with a particular focus on community and sharing features in the core Times app. Reporting to the Director of Product Marketing, News, you will be embedded within the Community News Product team as the dedicated product marketing lead. You will partner closely with product, design, and newsroom stakeholders to leverage our community and sharing experiences to drive daily habit and new audience growth. Your core focus will be the Community News Product team, with opportunities to support other editorially driven News product teams as priorities require. You will combine strategic leadership with hands-on execution: helping shape the product roadmap, developing go-to-market strategies, leading cross-functional launches, and creating lifecycle marketing programs that help our readers feel connected to our journalism, our newsroom, and each other. This role is a hybrid position, where you'll be in the office three times per week in our NYC Headquarters. Responsibilities: Act as the embedded product marketing lead for the Community News Product team, partnering with product, design, and newsroom stakeholders to define the role of commenting, community features, and sharing in the News product experience. Partner with editors, reporters, and newsroom leadership to increase j

About DevRev At DevRev, we're building the future of work with Computer – your AI teammate. Unlike traditional tools, Computer unifies all your data sources, tools, and workflows into a single AI-ready platform, giving employees real-time insights, proactive suggestions, and powerful agentic actions. It extends your existing software with AI-native apps and agents that work alongside your teams and customers – updating workflows, coordinating across teams, and eliminating repetitive work. We call this Team Intelligence: human-AI collaboration that breaks down silos, brings people back together, and frees you to solve bigger problems. Backed by Khosla Ventures and Mayfield with $150M+ raised, DevRev is trusted by global companies across industries. About the role We're looking for a Product Marketing Manager to turn compelling narratives and hypotheses into measurable go-to-market activities: attracting technical professionals and buyers, and driving adoption of Computer across self-serve and enterprise audiences. You'll define how a product area is positioned and brought to market, own the go-to-market strategy, and execute it across segments. We expect you to build the engine while staying deeply in the work, writing the messaging, running the launch, and reading the results yourself. What you'll do Lead go-to-market strategy and execution for launches and feature releases, owning the launch plan, ICP, value drivers, and coordination with product, design, sales, and demand gen. Define positioning, messaging, and differentiation across segments, from solo sign-ups to enterprise buyers. Build a measurement framework that gives clear visibility into expected outcomes and lets you track traction continuously: pipeline, sign-ups, activation, adoption, win rate. Own the competitive narrative for your area (against horizontal AI, legacy CX/EX tools, and build-it-yourself alternatives), translated into bat

About the team OpenAI’s mission is to ensure the responsible and widespread adoption of artificial intelligence. In support of that mission, the Marketing team helps deeply understand customer audiences and market dynamics, influence the development of the right products, build sustainable and customer-aligned monetization models, and drive awareness, adoption, and usage across OpenAI’s products and platform. We take a data-driven approach to understand markets, develop monetization strategies, and uncover customer needs that shape product strategy and messaging. We partner closely with Sales, Partnerships, Product, Engineering, Research, Comms, and Design to deliver a cohesive end-to-end customer experience and lead go-to-market efforts for new product launches across channels. About the role We’re looking for a Product Marketing Manager, Advertising to bring together advertiser insights, market understanding, and product knowledge to shape positioning, inform product priorities, and deliver go-to-market initiatives that drive adoption and measurable business impact. You’ll work closely with Product, Engineering, Sales, and Partnerships to understand advertiser needs, translate complex AI capabilities into clear customer value, and bring new products and features to market. This role is ideal for someone who combines strategic thinking with hands-on execution, independently navigates ambiguity, and brings cross-functional partners together to deliver results. In this role you will: Define the product and marketing strategy for a component of OpenAI’s advertising business in partnership with cross-functional partners Develop a deep understanding of advertisers through customer research, market analysis, and competitive insights, identifying opportunities to improve positioning, adoption, and product-market fit. Own positioning and messaging for your product area, translating complex capabilities into compelling narratives for different advertiser audiences and use c

About Anthropic Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems. About the role We're looking for a senior Product Marketing Manager to lead go-to-market for Anthropic's highest-priority special projects — the cross-cutting launches, new capabilities, and time-sensitive initiatives that don't map neatly to a single product line but matter enormously to how the market understands Claude and Anthropic. You'll own positioning, messaging, and narrative development for these projects end to end, and you'll also own the program: pulling together product, research, comms, sales, and marketing stakeholders, building the plan, and driving it to launch. This is a senior individual contributor role for someone who operates with a high degree of autonomy. You'll frequently be handed an ambiguous, technically complex problem — sometimes deep in areas like safety and cyber — with a tight timeline and no existing playbook, and be expected to shape the story, build the plan, and ship. If you're a product marketer who is equally strong at crafting the narrative and running the launch, and you want to work on the projects that define the frontier of AI, this role is for you. Responsibilities Own go-to-market strategy for a rotating portfolio of special projects, from positioning and messaging through launch execution and enablement Develop crisp, differentiated narratives for net-new capabilities and initiatives, often where no established market category or language yet exists Translate complex technical subject matter — including safety and safeguards work — into clear, credible messaging for developers, enterprise buyers, and the broader ecosystem Act as the program lead for each project: define the launch

About Anthropic Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems. About the role We're looking for a product marketer to join the Claude Platform Product Marketing team. You'll drive go-to-market for launches across the platform, from new API features and developer tools to the capabilities that ship with new models. In this role, you'll partner with Product to bring new capabilities to market, write the positioning and messaging that explain what each one does and who it's for, and give Sales the narratives and materials they need to win technical deals. If you've run launches for developer platforms, API products, or technical infrastructure and want to launch new capabilities every week, this role is for you. Responsibilities Lead end-to-end go-to-market planning and execution for new platform products, features, and capabilities Develop compelling product messaging, positioning, and value propositions aligned with technical audience needs Drive product launches that generate market momentum, from flagship releases to incremental feature updates Design and implement developer marketing campaigns to drive API adoption and platform usage Support sales enablement initiatives that equip our teams to win: battlecards, pitch materials, customer stories, and objection handling Partner with Product to shape roadmap priorities based on competitive intel, customer research, and field feedback Work closely with Developer Relations, Comms, Creative, Marketing, and Sales to effectively bring new products to market Minimum requirements Have a proven track record of developing and executing go-to-market strategies for API products or developer tools, including successful product launches Have a strong technical

We believe that the way people interact with their finances will drastically improve in the next few years. We’re dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid’s network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Seattle, Washington D.C., Raleigh, London, and Amsterdam. At Plaid, Product Marketing plays a pivotal role across the entire product lifecycle—from shaping product strategies and defining target audiences, to ensuring successful product launches and market adoption. We collaborate closely with Product, Sales, and Marketing teams, creating compelling narratives, influencing product direction based on customer feedback, and driving go-to-market strategies that align with our business goals and customer needs. As a Product Marketing Manager for Payments, you’ll help bring Plaid’s vision for bank payments to life: making us the method of choice for Billers, Fintechs, and Financial Institutions. Our mission is to harness Plaid’s network—spanning coverage, intelligence, and conversion—to deliver seamless, secure, and intelligent payment experiences. This role is central to accelerating adoption, scaling product impact, and redefining how money moves across the financial ecosystem. Responsibilities: Craft clear, compelling positioning and messaging highlighting the unique value of Plaid’s solutions Conduct ongoing competitive analysis and research to inform product positioning, identify new opportunities, and ensure Plaid maintains a clear comp

The Position CallRail is seeking a curious, strategic, and results-focused Product Marketing Manager to develop and execute go-to-market strategies for AI-powered products within our SaaS lead tracking, engagement, and insights platform. This is a high-impact role for someone who is comfortable navigating shifting priorities, moves quickly from strategy to execution, and is excited to help businesses adopt and get value from AI. You will be a key member of the CallRail marketing team and have the opportunity to work on a diverse set of projects, partnering cross-functionally across sales, product management, and marketing. Success in this role requires a deep understanding of your ideal customer, strong instincts for storytelling and differentiation, and a bias toward action and measurement. You will own performance for the areas you support, but your impact goes beyond the numbers. You will use customer insights, market trends, and data to identify opportunities and improve results. You will be expected to bring forward ideas, insights, and recommendations that push the organization toward better decisions for our customers and our business. The right candidate will be able to cut through complexity, distill what matters most, and turn a high velocity of new capabilities into simple, intuitive stories that help customers and sales understand the value and ultimately drive acquisition and adoption. What You'll Do Own positioning and messaging for the CallRail products you support, grounded in a strong understanding of our buyers, market, and competitive landscape. Track performance across your portfolio, using acquisition, adoption, conversion, and churn data to identify opportunities and recommend actions. Contribute to pricing and packaging strategies that drive acquisition, product usage, and revenue growth. Stay current on AI adoption, buyer trends, and the competitive landscape, surfacing insights that inform product and go-to-market decisions. Pa

About DevRev At DevRev, we're building the future of work with Computer – your AI teammate. Unlike traditional tools, Computer unifies all your data sources, tools, and workflows into a single AI-ready platform, giving employees real-time insights, proactive suggestions, and powerful agentic actions. It extends your existing software with AI-native apps and agents that work alongside your teams and customers – updating workflows, coordinating across teams, and eliminating repetitive work. We call this Team Intelligence: human-AI collaboration that breaks down silos, brings people back together, and frees you to solve bigger problems. Backed by Khosla Ventures and Mayfield with $150M+ raised, DevRev is trusted by global companies across industries. Product Marketing Manager We're looking for a Product Marketing Manager to turn compelling narratives and hypotheses into measurable go-to-market activities: attracting technical professionals and buyers, and driving adoption of Computer across self-serve and enterprise audiences. You'll define how a product area is positioned and brought to market, own the go-to-market strategy, and execute it across segments. We expect you to build the engine while staying deeply in the work, writing the messaging, running the launch, and reading the results yourself. What you'll do Lead go-to-market strategy and execution for launches and feature releases, owning the launch plan, ICP, value drivers, and coordination with product, design, sales, and demand gen. Define positioning, messaging, and differentiation across segments, from solo sign-ups to enterprise buyers. Build a measurement framework that gives clear visibility into expected outcomes and lets you track traction continuously: pipeline, sign-ups, activation, adoption, win rate. Own the competitive narrative for your area (against horizontal AI, legacy CX/EX tools, and build-it-yourself alternatives), translated into battlecards and objection handling the field can use. Partne